The role of customer feedback loops in product improvement

This research focused on the role of customer feedback loops in product improvement, with objectives to evaluate how feedback loops enhance product development, assess their impact on innovation, and determine their effectiveness in meeting customer needs. A survey research design was justified for its ability to gather comprehensive data from a large sample, providing robust insights. Using Taro Yamane&rsqu...

THE IMPACT OF CUSTOMER RELATIONSHIP MANAGEMENT ON BUSINESS PERFORMANCE

This study aimed to examine the impact of customer relationship management (CRM) on business performance, with objectives to evaluate how CRM systems enhance customer satisfaction, assess their effect on customer retention, and analyze their role in driving sales growth. A survey research design was employed to gather data from a wide sample, providing detailed insights. Taro Yamane’s formula was used to de...

The influence of social media on understanding customer needs

This study explored the influence of social media on understanding customer needs, focusing on objectives to assess how social media analytics enhance customer insights, evaluate its impact on real-time feedback, and determine its role in improving customer engagement. A survey research design was utilized to capture comprehensive data from a large sample, ensuring robust findings. Using Taro Yamane’s formula, a sam...

THE ROLE OF CUSTOMER SERVICE IN MEETING CUSTOMER EXPECTATIONS

This research examined the role of customer service in meeting customer expectations, with objectives to evaluate the impact of customer service quality on satisfaction, analyze its influence on customer retention, and assess its role in shaping brand perception. A survey research design was employed to gather comprehensive data from a broad sample, providing rich insights. Taro Yamane’s formula was used to determin...

THE IMPACT OF PERSONALIZED MARKETING ON CUSTOMER SATISFACTION

This study aimed to determine the impact of personalized marketing on customer satisfaction, with objectives to evaluate how personalization influences customer perceptions, assess its effect on purchasing decisions, and examine its role in building customer loyalty. A survey research design was justified for its ability to gather data from a large and diverse sample, providing robust findings. Using Taro Yamane’s f...

THE INFLUENCE OF DIGITAL TECHNOLOGIES ON CUSTOMER NEEDS ASSESSMENT

This study investigated the influence of digital technologies on customer needs assessment, focusing on objectives to assess how digital tools enhance customer insights, evaluate their impact on real-time data collection, and determine their role in improving customer satisfaction. A survey research design was utilized to capture data from a wide range of respondents, providing comprehensive insights...

THE ROLE OF CUSTOMER SEGMENTATION IN MEETING CUSTOMER EXPECTATIONS

This study explored the role of customer segmentation in meeting customer expectations, with objectives to identify how segmentation improves customer targeting, assess its impact on personalized marketing efforts, and evaluate its effectiveness in enhancing customer satisfaction. A survey research design was employed to gather data from a broad sample, providing detailed insights into customer segmentation practices...

THE IMPACT OF CUSTOMER EXPERIENCE MANAGEMENT ON BUSINESS SUCCESS

This study aimed to examine the impact of customer experience management (CEM) on business success, focusing on objectives to evaluate how CEM influences customer satisfaction, analyze its effect on customer loyalty, and assess its role in enhancing business performance. A survey research design was justified for its ability to capture comprehensive data from a large sample, ensuring robust findings. Taro Yamane’...

THE INFLUENCE OF MARKET RESEARCH ON IDENTIFYING CUSTOMER NEEDS

This study explored the influence of market research on identifying customer needs, with objectives to evaluate the role of market research in uncovering customer preferences, assess its impact on product development, and determine its effectiveness in predicting market trends. A survey design was employed to gather comprehensive data from a broad sample, providing a clear picture of market research'...

THE ROLE OF CUSTOMER JOURNEY MAPPING IN UNDERSTANDING CUSTOMER NEEDS

This research investigated the role of customer journey mapping in understanding customer needs, with objectives to assess how journey mapping enhances customer insights, evaluate its impact on customer experience improvement, and determine its effectiveness in identifying pain points. A survey research design was utilized, justifying its selection for capturing a wide range of customer experiences and perceptions....