Background to the study

Democracy is widely acknowledged as the best form of government in most parts of the world today. Elections, which represent the most modern and universally accepted process through which individuals are chosen to represent a body or community in a larger entity or government is one of the cardinal features of democracy (Nnadozie, 2007).This is so because in a democracy, the authority of the government derives from the consent of the governed...

Background Of The Study

Today’s business environment produces change in the workplace more suddenly and frequently than ever before. Mergers, acquisitions, new technology, restructuring downsizing and economic meltdown are all factors that contribute to a growing climate of uncertainty. The ability to adapt to changing work conditions is key for individual and organizational survival. Change will be ever present and learning to manage and lead...

Background of the Study

The role of social media in shaping public opinion has increasingly gained recognition across the globe, particularly in the context of socio-political movements. Social media platforms such as Twitter, Facebook, and Instagram have become powerful tools for communication, mobilization, and the dissemination of information. In Nigeria, the EndBadGovernance protests, which started in 2024, exemplify how social...

Background of the Study

The role of media in shaping public discourse, especially during national crises, cannot be understated. Media, encompassing traditional outlets like television, radio, and newspapers, as well as digital platforms like social media, plays a pivotal role in informing the public, shaping perceptions, and influencing policy. The #EndBadGovernment protest in Nigeria, which gained significant traction in 2024, serves as a compelli...

Background of the Study

The increasing role of digital platforms in political protests and governance issues has become a significant area of focus, especially in developing countries like Nigeria. Over the past decade, social media platforms like Twitter, Facebook, WhatsApp, and Instagram have evolved from mere communication tools to powerful instruments for social change and political mobilization. This trend has been particularly...

Background of the Study

The #EndBadGovernance protest is part of a larger wave of social activism in Nigeria, highlighting citizens' dissatisfaction with governance, corruption, and the failure of the government to deliver essential services. It drew significant attention in the early 2020s, especially after the more widely known #EndSARS movement, which centered around police brutality. In 2024, the #EndBadGovernance protest ga...

Background to the Study

Protests have long been a vital mechanism for citizens to express dissent, demand reforms, and challenge governance structures. In recent years, two significant protests that have garnered international attention are the EndBadGovernance protest in Nigeria and the Azimio la Umoja protest in Kenya. Both movements highlight the power of grassroots mobilization in the fight against perceived governmental inadequ...

Background of the Study

The rapid evolution of digital technology, particularly the rise of social media platforms, has significantly transformed the landscape of political activism and social movements worldwide. In Nigeria, the use of social media has become a powerful tool for citizens to engage in political discourse, mobilize for social change, and challenge the status quo. The End Bad Governance protest of 2024 exemplifies the...

THE USE OF TECHNOLOGY AND COMMUNICATION TOOLS BY YOUTHS IN ORGANIZING PROTESTS (A CASE STUDY OF ENDBADGOVERNANCE PROTEST IN NIGERIA)

Chapter One: Introduction

1.1 Background of the Study

In contemporary protest movements, technology and communication tools have become integral in organizing, mobilizing, and sustaining activism. The EndBadGovernance protests in Nigeria, which began in 2024, exemplify how digital platforms can amplify voices, coordinate actions, an...

THE USE OF POSTERS AND BILLBOARDS AS VISUAL DATA TO IN EVALUATING THE EFFECTIVENESS OF PROTEST MESSAGING (A CASE STUDY OF ENDBADGOVERNANCE PROTEST).

Chapter One: Introduction

1.1 Background of the Study

Visual communication has become a vital component in modern protest movements, where posters and billboards serve as powerful tools for conveying messages and rallying support. In the context of the EndBadGovernance protests in Nigeria, which erupted in 2024, the...