ABSTRACT
This research work is on role of marketing research, planning and development of a new product, a case study of Nigeria Bottling Company Plc, Benin City. Marketing research is not a substitute for management decision. It is a tool for making better decision. This work starts with the introduction of the subject matter, research questions, objectives, relevance of study, research problems and scope of study. Secondly, interactive review of the subject matter was looked into. Here, relevant textbooks, journals, magazines etc. were consulted. This was to ensure that various options and knowledge of the experts and scholars were examined to broaden the scope of the researchers’ knowledge on the use of questionnaires and personal interview with customers and employers of the organization under study. Finally, there were limitations that were encountered and recommendation, suggestions were stated and this represents the view and opinions of the researcher. If the recommendations made are consistently implemented, it will go a long way to enhance the overall objectives of the organization and academic exercise.
Statement of Research Problem
Having a good medical communication is important in the delivery of high-quality hea...
BACKGROUND OF THE STUDY
Small-scale businesses in Nigeria play a very vital role in the development of its...
ABSTRACT
This study titled ―Assessment of the Implementation of Christian Religious Knowledge Curriculum in Junior Secondary Schools in K...
ABSTRACT
A school is an environment where knowledge is acquired at various levels. The buildings or environment where th...
ABSTRACT
The research focused on the effect of financial and non financial incentives on staff productivity. The study...
ABSTRACT
Software is any set of machine-readable instruction that dir...
BACKGROUND TO STUDY
As modernity unravels, with its awe-inspiring issues and potential, the subject of marketing is gett...
ABSTRACT
This study was carried out to examine the influence
Background of the Study Most organizations have realized that the performance of their workers plays a...
ABSTRACT The study focuses on the coverage of sickle cell disease by selected Nigerian national newspapers. Four newspapers were selected...
ASSESSMENT OF THE CONTRIBUTION OF EMPLOYEES COMMITMENT ON ORGANIZATION PRODUCTIVITY
COVERAGE OF SICKLE CELL DISEASE BY SELECTED NATIONAL NEWSPAPERS (JANUARY 2016- DECEMBER 2018)