EVALUATION OF THE DEVELOPMENT AND MARKETING OF SERVICE PRODUCTS
- Project Research
- 1-5 Chapters
- Abstract : Available
- Table of Content: Available
- Reference Style: APA
- Recommended for : Student Researchers
- NGN 3000
Abstract
The evaluation and development and marketing of service products in educational sector is a very interesting topic to research on because it will help both the service industries and government at large to enact policies that will help in boosting the educational level of our community. In trying to make this study a success, the researcher used Imo State University as a case study to validate the findings of this study. The researcher chose this institution because it represents the service industries in Nigeria. The researcher used oral interviews and questionnaires to collect information relative to this study. The researcher made use of primary and secondary data sources; the primary data sources is made up of interviews and questionnaires while the secondary data sources is made up of textbooks, marketing journals, magazine relative to the topic under review and also information gotten from a combined chamber of commerce and industry. In analyzing the data gotten, the researcher used simple table and percentages and in interpreting the hypothesis, Chi-square (X2) was used to validate the hypothesis. The objective of carrying out this study is to let managers know the essence of marketing service products and how best they should package their services products as to must up with the aims
Related Project Materials
COMPLIANCE AUDITS AND RISK ASSESSMENTS IN FIDUCIARY ACCOUNTING
COMPLIANCE AUDITS AND RISK ASSESSMENTS IN FIDUCIARY ACCOUNTING
Abstract: Compliance audits and risk assessments are fundamental com...
AN ASSESSMENT OF THE IMPACT OF MOTIVATION ON EMPLOYEES PRODUCTIVITY IN HOSPITALITY INDUSTRY
ABSTRACT
The ultimate quality of service provided will depend on the collective ability of staff, train...
DEVELOPING COOPERATIVE INSURANCE IN NIGERIA: PROBLEMS AND PROSPECTS
ABSTRACT
This study looks into the problems and future prospects of Insurance Co-operative in Nigeria....
AN EXMINATION ON THE IMPACT OF GENDER INEQUALITY ON EQUAL EMPLOYMENT OPPORTUNITY FOR WOMEN (A STUDY OF MONROVIA STREET, UNGUWAN RIMI – KADUNA)
BACKGROUND OF THE STUDY
The topic of unequal treatment of men and women is one that has been making headlines and resona...
CORPORATE GOVERNANCE PRACTICES AND BANK PERFORMANCE IN NIGERIA
ABSTRACT
In the immediate past two decades the financial services industry has experienced fluctuating...
DESIGN AND IMPLEMENTATION OF A COMPUTER-BASED TELEPHONE DIRECTORY SYSTEM
ABSTRACT
Reason for a telephone directory in to have a guide or what we can call a director. Subscribers of the telecomm...
THE ROLE OF COMMERCIAL BANKS IN THE DEVELOPMENT OF MONEY AND CAPITAL MARKET IN NIGERIA
Abstract
The study examined the role of commercial banks towards the development of money and capital market in Nigeria....
ROLE OF ACTIVE UNIONISM ON MANPOWER DEVELOPMENT IN NIGERIA
ABSTRACT
The main objective of this study was to examine the role of NLC in creating manpower de...
A CRITIQUE OF THE ROLE OF THE UNITED NATIONS SECURITY COUNCIL IN PROMOTING PEACE AND SECURITY UNDER INTERNATIONAL LAW
ABSTRACT
The international community saw the need for unity, peace, cooperation, and a state of security. This task was given the UNSC. B...
EFFECTS OF SOME WEATHER ELEMENTS ON THE OCCURRENCE OF MALARIA, TYPHOID AND TUBERCULOSIS CASES IN ONITSHA NORTH LGA, ANAMBRA STATE, NIGERIA.
ABSTRACT
This study was carried out on the effects of some weather elements on the occurrence of Malaria, Typhoid...
