Background to the Study
Language, in its sophisticated form, has served as a guiding tool or a convention structure for interacting or presenting recommendations and vocal expression of one's thinking. There are several methods to convey one's views and ideas, i...
ABSTRACT
This study probes the effects which mass media has on the cultural values and tradition of the Yoruba people. It specifically tackles the effects of mass media on the culture and traditions of Erin Osun community. The research posits that the c...
ABSTRACT
This essay is written in partial fulfillment of the department of Philosophy’s requirement for the award of the Bachelor’s of Arts Degree of the Ambrose Alli University, Ekpoma. In this essay, we have tried to discuss some of the Yoruba ethics Influ...
ABSTRACT
Nigeria has three major tribes of which Yoruba is one of them. It is important to state that Yoruba as a tribe is also a language spoken by more than thirty million Nigerians. The language cuts across Nigeria to the neighboring countries like Benin republic and...
ABSTRACT
Yoruba traditional housing through semiotic principles using symbolic objects, signs, and elements to create visual expression and linguistic meaning in architecture reflected social, economic value and cultural heritage of the Yoruba people. Availability of building materials,...
ABSTRACT
Indigenous Communication System (ICS) has been identified as an indispensable cultural tool for strengthening ties between elders and youths that can lead to effective promotion and transition of cultural heritage from one generation to the other. Despite the relevancy of ICS i...
Background of the Study
The emergence of Yoruba gospel music as a distinct genre is deeply rooted in the fusion of Christian religious practices with traditional Yoruba music. The development of this genre can be traced back to the late 19th and early 20th centuries, w...
Background of the Study
Yoruba digital advertising in Lagos has emerged as a dynamic field where traditional cultural expressions meet modern marketing strategies. Persuasive rhetoric in this digital arena employs a blend of visual imagery, language, and cultural symbolis...
Background of the Study
Proverbs have long served as the heartbeat of Yoruba communication, transmitting cultural wisdom, moral values, and nuanced meanings across generations. In Yoruba society, these succinct, metaphor-rich expressions are not only linguistic ornaments...
Background of the Study
Language policies exert considerable influence on the production and preservation of literature by shaping linguistic standards and cultural narratives. In Abeokuta, Yoruba literature has long been a vehicle for expressing communal values, historic...
Background of the Study
Community-driven language planning emphasizes the active participation of local stakeholders in preserving and promoting indigenous languages. In Ibadan, Yoruba cultural centers serve as hubs for language planning initiatives that are rooted in com...
Background of the Study
In Yoruba culture, greetings are a vital part of daily interaction, serving as conduits for expressing respect, goodwill, and social hierarchy. Among community elders in Ibadan, greetings are rich with pragmatic indicators—linguistic cues tha...
Background of the Study
Oral tradition has been central to the preservation of historical language forms in Yoruba culture. Through storytelling, proverbs, songs, and rituals, oral traditions transmit linguistic features, cultural values, and historical narratives from on...
Background of the Study
Traditional rituals play an integral role in Yoruba culture, serving as a means of social cohesion and spiritual expression. These rituals have historically influenced the evolution of lexical semantics in Yoruba, embedding cultural...
Background of the study
Translation practices play an essential role in the preservation and dissemination of oral literature, particularly for languages with rich cultural histories such as Yoruba. In Ibadan, translation has become a pivotal tool in safe...
Background of the Study
Traditional dance performances in Nigeria are rich in cultural expression, often accompanied by intricate drumming that conveys both rhythm and meaning. This study focuses on phonetic nuances in Yoruba drumming within traditional dance contexts. Dru...