EXCERPT FROM THE STUDY
First, in order to deepen the insights into the economic impact of single sports events, it is crucial to include sporting bets into corresponding analysis. So far, existing analysis mostly focuses on ticket sales, television (TV) contracts, and m...
BACKGROUND OF THE STUDY
In the 21st century, television is an important means of communication that can be used for a variety of purposes, including the dissemination of information, the education of audiences, the entertainment of audiences, and the pe...
Background to the Study
Technological advancement in contemporary society of the 21stcentury heralded the arrival of information and communication technologies (ICT) that has enhanced the existing communication process and the entire material in which individual i...
Abstract
The research analyzed viewership preferences of foreign and local television station among Nigerian youths. Foreign television stations transmit foreign/western cultures across national borders to other developing countries like Nigeria. Survey res...
Abstract
This study sought to find out the perceived Television viewership pattern of Civil Servants . It attempted at examining whether television plays a significant role in the behaviour learnt and exhibited by the civil servants in their immediate enviro...
Background of the Study
The impact of advertising for businesses and brands in the 21st century has become imperatively permanent and therefore cannot be overemphasized. Advertising, it is generally believed, dates back as old as man himself, and thus has been present in his economic an...
Background of the study
The Federal Radio Corporation of Nigeria is the Pioneer Broadcast Organization in Nigeria with a rich culture of excellence. Available records reveal that Radio Broadcasting was introduced into Nigeria in 1933 by the then colonial Government. It relayed the overs...
Background of the study
Technological advancement in communication technologies has continued to eulogize television as a powerful medium of mass communication. Interestingly, television programme span around the circuits of human endeavour including politics, culture and education. Ude...
ABSTRACT
The study conducted in Plateau State set out to find out the perception of the residents in the selected study areas of Jos North, Jos South and Bassa Local Government Areas o n the role of the programmes, Women in Action and Muryar Mata in creating demand for development and p...