Background of Study
It is necessary to understand and respect the power of television and cinema as media for disseminating information in order to completely comprehend the resear...
BACKGROUND OF THE STUDY
In the last few years, the social media phenomenon has become increasingly entertaining across the world. According to Alford, (2013), social media is a type of online media that expedites conversation as opposed to traditional media, which deliv...
Background Of The Study
Advertising has been characterized as a powerful communication force as well as a critical marketing instrument that aids in the sale of products and services, as well as images and ideas according to Anyanwu (2000). Advertising...
BACKGROUND OF THE STUDY
In today's dynamic Nigerian culture, the significance of broadcasting and broadcast media as agents of rural and national development, particularly at the information dissertational level, is now well acknowledged and embrace...
BACKGROUND OF STUDY
Advertisements have long been recognized as a powerful tool for tempting and persuading customers to buy a variety of goods and services. There has been an upsurge in brand loyalty among customers of particular items since the introd...
Background of study
Home movies are valued as a means of mass communication all over the world. In Nigeria, there are about one million home movie film viewers who are influenced in some manner by the themes addressed in Nigerian home movies. The...
Background of the study
The media, particularly television, plays a critical role in promoting national integration. Since its inception, television has grown to be a very essential and powerful medium of public communication. Its synchronized broadcast...
BACKGROUND OF THE STUDY
In the last few years, the social media phenomenon has become increasingly entertaining across the world. According to Bazley, (2016), social media is a type of online media that expedites conversation as opposed to traditional m...
Background of the study
Home video is one of the strongest media outlets and because it is widespread, it could influence the culture of the any society, especially among the younger generation. The home video business distributes films, telemovies and...
Television industry in Nigeria is still in its infant stage comparatively to its counterparts in other parts of the developed world. However, it has metamorphosed remarkably within this short period of its history. There have been some achievement and new dimensions in its scope of operation for...
Globally, adverts have been known to be a great source/or means of luring and convincing consumers to purchase various goods and services. Since the inception of adverts there has be...
Background of the Study
Journalism is fundamental in ensuring purposeful and peaceful co-existence in the society. They are indispensable to the success of every human endeavour. Through their agenda – setting role, the journalism practice s...
BACKGROUND OF THE STUDY
Nigeria Television Authority Enugu was established in the year 1960 by the Premier of an Eastern region of Nigeria Dr. Michael Okpara. It was the oldest television station in Nigeria. It was received in the thirteen states of the fe...
EXCERPT FROM THE STUDY
Looking at social media from a more practical point of view, Sweetser and Lariscy (2008) define social media as a read write Web, where the online audience moves beyond p...
EXCERPT FROM THE STUDY
Dominick (2019) explains that advertising is not only paid for in this era but word of mouth (viral advertising) is used to harness paid advertising. Advertising through traditional media relied on a model of interrupting and disrupting consumers&...
EXCERPT FROM THE STUDY
First, in order to deepen the insights into the economic impact of single sports events, it is crucial to include sporting bets into corresponding analysis. So far, existing analysis mostly focuses on ticket sales, television (TV) contracts, and m...
ABSTRACT
The maternal mortality ratio and other maternal health indicators are worse for developing countries than for the developed world due to improved access to quality care during pregnancy and especially at delivery in the industrialized world. Th...
Background to the Study
Development in all its ramifications is a pr...
Background to the study
The Covid-19 pandemic in Nigeria is part of the worldwide plague of coronavirus illness 2019 caused by SARS coronavirus (SARS Covid-19). Coronavirus was found for the first time in December of 2019 in Wuhan, China. The World Heal...
Background to the Study
The term "fake news" refers to "false information that has been purposefully spread by individuals who have minimal regard for the truth but intend to further certain (sometimes extremist political objectives and e...
BACKGROUND OF THE STUDY
In the 21st century, television is an important means of communication that can be used for a variety of purposes, including the dissemination of information, the education of audiences, the entertainment of audiences, and the pe...
Background to the Study
In a dynamic and evolving culture like Nigeria, the role of Nigerian journalists in information collection and transmission are diverse Journalists in Nigeria operate as a pivot for socioeconomic, poli...
BACKGROUND OF THE STUDY
The mass media are seen as advances in science and technology in a culture, as well as catalysts for social and economic transformation in that society (Melkote, 1991). The mass media's actions are assumed to mobilize h...
Background of the study
In most broadcast organizations today the “review of newspapers` headlines” is the in-thing; even the broadcast stations that cannot get hard copies to review daily substitute with the online versions of the ne...
Background of the study
There is no denying the potency and velocity of the media as a means of communication. In addition to appealing to a large audience, it has a significant influence on other aspects of society, including education, politics, culture, and social co...
Background to the Study
Technological advancement in contemporary society of the 21stcentury heralded the arrival of information and communication technologies (ICT) that has enhanced the existing communication process and the entire material in which individual i...
BACKGROUND OF THE STUDY
Around the world, more than 80% of our youngsters spend a significant amount of time online. Due to the fact that the internet was exposed to them at a very young age, the new generation of children and teenagers became the first...
BACKGROUND OF THE STUDY
It's no secret that social media has taken over many aspects of modern life. As previously said, social networking has expanded at an exponential rate in the last decade. To say the sector has grown exponentially is an...
BACKGROUND OF THE STUDY
The social media phenomena has gotten increasingly entertaining throughout the world in recent years. According to Bazley (2016), social media is a sort of online media that facilitates discourse rather than conventional media, w...
BACKGROUND OF THE STUDY
It's no secret that social media has taken over many parts of modern life. As previously said, social networking has risen dramatically in the last decade in particular. To say that the sector has exploded is an unders...
Statement of the research problem.
ABSTRACT
This study used a survey design to examine the television viewing habit among families in Osun State. The study was guided by five (5) research questions. The population included all the families in 7Ede North Lo...
Abstract
Television streaming has come to stay with increase in Internet and broadband penetration. However, for television streaming to be successful, it has to be adopted by the audience. An influencing factor towards adoption could be the demographic...
ABSTRACT
The research is on the thrust to examine the effect of media credibility on news consumption among civil servants in Osogbo. The research was anchored on Perception Theory and Uses and Gratification Theory respectively which means that civil servants in Osogbo...
ABSTRACT
The researcher measured People’s Perception of Televangelism in Enugu Urban. To ensure the accuracy of data generated, Survey research method was adopted. The researcher framed questionnaires comprising open ended and close ended question...
ABSTRACT
This study was carried out on the influence of television educational and entertainment programmes on viewers using secondary school students in Uyo as case study. To achieve this, six(6) research questions were formulated. The survey design wa...
Abstract
The research analyzed viewership preferences of foreign and local television station among Nigerian youths. Foreign television stations transmit foreign/western cultures across national borders to other developing countries like Nigeria. Survey res...
BACKGROUND TO THE STUDY
Political Communication is a sub-field of political science and communication that deals with the production, dissemination, procession...
Abstract
The study investigated the influence of movies on academic achievement of children in upper Basic Education Level in Lagos State. The study established the influence of televisions viewing on the pupils’ language development and achievem...
Abstract
Television has been considered a major influencer of its viewers world-wide on a lot of things especially in attitudinal and behavioural capacities. This study probed the influence of Western entertainment television programmes on the be...
Abstract
The research examines the effects of news commercialization on the contents of private media” with a case study of AIT and Channels Television, Lagos. Commercialization of news began in Nigerian media houses as a result of the Structural...
Abstract
This study sought to find out the perceived Television viewership pattern of Civil Servants . It attempted at examining whether television plays a significant role in the behaviour learnt and exhibited by the civil servants in their immediate enviro...
Background of the study
A film, also called a movie or motion picture is a series of still or moving images using animation techniques or visual effect. Film also refers to series of images that are projected unto a screen to create the illusion of motion. The origin of...
ABSTRACT
This study was carried out to examine the challenges facing Nigeria television in switching to digital broadcasting in Nigeria with special reference to ITV Benin City. Specifically, the study aimed to examine if the transition from a...
ABSTRACT
This research work seeks to find out the challenges faced by two radio news medium, the Federal Radio Corporation of Nigeria (FRCN) Kaduna and Ray Power 100.5 Fm Jos in news gathering and reporting, and to also compare and contrast these challe...
BACKGROUND OF STUDY
Television advertisement represents one of the several stimuli to which children are exposed, like other kinds of stimuli existing within their environment. Television advertisement has a powerful tendency to influence children&rsquo...
Abstract
The research examines the effects of news commercialization on the contents of private media” with a case study of AIT and Channels Television, Lagos. Commercialization of news began in Nigerian media houses as a result of the Structural Adjustment Progra...
ABSTRACT
This study was conducted to find out why people watch animations more than others such as Hollywood, Bollywood or Nollywood movies. In finding out the total number of people registered spring 2018, the registrar of the school was conducted to get a concise and factual number of...
Background of the Study
The impact of advertising for businesses and brands in the 21st century has become imperatively permanent and therefore cannot be overemphasized. Advertising, it is generally believed, dates back as old as man himself, and thus has been present in his economic an...
Background of the study
Film is a story recorded as a set of moving pictures to be shown on the television or at the cinema. It is also a roll on shut of flexible plastic that is sensitive to light for the use of in photography. Film also known as movie or motion pictures is series of s...