1. ADMINISTRATION IN PURCHASING OF HOSTEL BUSINESS
BACKGROUND OF THE STUDY
In this nation today, as economic activities advance, administration activities are changing fast. New markets are emerging, trading blocks are extending, and communication channels are diversified. Even selling of services are...
2. THE IMPACT OF ADVERTISING ON CUSTOMER PATRONAGE
BACKGROUND OF THE STUDY
Advertising is one of major ways in which sellers use in order to stimulate demand for goods and services; therefore, it is a communication function which likes customers with the producer. Kotler (1990:450) “Adv...
3. EFFECT OF MOTIVATION ON EMPLOYEES IN THE SERVICE INDUSTRY
EXCERPT FROM THE STUDY
Human beings have in them the capacity to do more than the normal. However, it takes motivation to get that extra. In an organization, the management are geared towards achieving goals which translates to their mission or vision. This feat is not achievable if the...
4. A CRITICAL INVESTIGATION OF SAFETY AND SECURITY THREATS IN HOSPITALITY INDUSTRIES IN CROSS RIVERS STATE (A CASE STUDY OF SOME SELECTED HOTELS IN CALABAR)
Background Of The Study
According to Chan (2022), safety is a state in which risks and conditions that might cause physiological, mental, or physical harm are limited to safeguard the health and well-being of individuals. It is an essential resource for...
5. A CRITICAL REVIEW OF TOTAL QUALITY MANAGEMENT AND IMPACT ON CUSTOMER RETENTION AND SATISFACTION
BACKGROUND TO THE STUDY
Total quality management is a company-wide management concept that focuses on continually improving the quality of products/services/processes by concentrating on the requirements and expectations of the customers in order to improve customer ret...
6. INFORMATION TECHNOLOGY AND CUSTOMER'S LOYALTY IN THE SERVICE INDUSTRY
ABSTRACT
This study was carried out to examine information technology and customer's loyalty in the service industry using Ecobank Uyo, Akwa Ibom State. Specifically, the study examined To find out if there is any significant relationship betwe...
7. MARKETING RESEARCH AS A TOOL FOR INCREASED PROFITABILITY IN SERVICE INDUSTRY
ABSTRACT
This study examines marketing research as a tool for increased profitability in service industry taking NICON Insurance Company Enugu State as a case study. Marketing research can be seen as the application of the scientific method of inquiry i...
8. IMPACT OF WORK-HOME CONFLICT ON EMPLOYEE DECISION TO LEAVE
ABSTRACT
This study was carried out to examine the impact of work-home conflict on employee decision to leave in CIO and sons Plateau State. Specifically, the study examined the different ways that the work-Home conflict has affected the femal...
9. EFFECT OF MOTIVATION ON EMPLOYEES IN THE SERVICE INDUSTRY: A CASE STUDY OF BENIN ELECTRICITY DISTRIBUTION COMPANY (BEDC)
ABSTRACT
If the managers are able to understand, predict and control employee behavior, then they should have the knowledge of what the employees want from their jobs. It is essential for a manager to understand what really motives employees, without making just an assu...
10. AN ASSESSMENT OF THE IMPACT OF MOTIVATION ON EMPLOYEES PRODUCTIVITY IN HOSPITALITY INDUSTRY
ABSTRACT
The ultimate quality of service provided will depend on the collective ability of staff, training and individual motivation to produce the services demanded by the guest. Hotels are physical structures supported by human resources that enable t...
11. ASSESSMENT OF MARITIME SECURITY, INFORMATION AND COMMUNICATIONS TECHNOLOGY APPLICATION
BACKGROUND OF STUDY
Worldwide Port and Maritime operations and their associated facilities and infrastructure collectively represent one of the single greatest unaddressed challenges to the security of nations and the global economy today. The reason th...
12. MARKETING RESEARCH AS A TOOL FOR PROFITABILITY IN THE SERVICE INDUSTRY
ABSTRACT
Marketing research is the systematic design, collection, analysis and reporting of data and findings relevant to a specific marketing situation facing the company. This study focused on marketing research as a tool for profitability in the service industry, a c...
13. IMPACT OF CUSTOMER COMPLAINTS ON MARKETING PERFORMANCE IN THE SERVICE INDUSTRY (A CASE STUDY OF MTN NIGERIA)
ABSTRACT
Companies sometimes think that they are doing well, only to discover later on that customers were dissatisfied and have not returned. It is better to encourage them to complain even about the petty things, than to wait until things become really bad. Not often...
14. THE MARKETING PROBLEMS AND PROSPECTS OF FIVE STAR HOTEL
INTODUCTION
The Hotel Industry is primarily a service industry providing a wide range of services ranging from the provision of accommodation, food and beverage to the provision of entertainment, sport and other leisure facilities, to travelers and tourists.
&...
15. ROLE OF QUALITY CONTROL AND INSPECTION IN CONSUMER SATISFACTION IN A MANUFACTURING FIRM
ABSTRACT
Quality control as a science has its root in the origins of mass production, notably in the ford motor company. Inspection quality today is marketing different from anything envisaged by its American pioneers.
Although, most theories...
16. THE IMPACT OF HUMAN RESOURCE MANAGEMENT ON TOTAL QUALITY MANAGEMENT
ABSTRACT
This project focuses on exploring the Total Quality Human Resource Management practices at University of Ilorin Teaching Hospital Limited In the service industry, the success or failure of the organisation depends on how they fulfill consumers...
17. THE IMPACT OF TOTAL QUALITY MANAGEMENT ON THE PERFORMANCE OF BANKING INDUSTRY IN NIGERIA
Abstract
It is hardly news any longer that the service industry the world over is coming to terms with the fact that THE CUSTOMER IS KING, and the customers’ satisfaction now forms part of the aims and objectives of any business in order to survive. In the light o...
18. E-Banking Service Delivery and Customer Satisfaction in commercial banks in Lagos metropolis, Nigeria
Statement of the Problem
Effective service delivery in the service industry and the banking sector in particular, is the ultimate goal and objective so that customer retention can be evidently possible. More often than not, it can be quite an issue. It is therefore expe...
19. MASS CUSTOMIZATION AS A METHOD OF PROVIDING CLIENT'S PERSONALIZED SERVICE (A CASE STUDY OF NICON LUXURY HOTEL)
Abstract
Mass customization entails the ability to provide customized products and services to individual customers using technology (information) at optimal production efficiency and cost levels. The concept is gaining prominence because the marketing literature is inc...
20. THE INFLUENCE OF STRATEGIC HUMAN RESOURCE MANAGEMENT ON ORGANIZATIONAL PERFORMANCE
Abstract:
The objectives of this research are to (1) explore the impact of strategic human resource management (SHRM) on organizational performance, (2) identify the key SHRM practices that drive performance, and (3) assess the relationship between SHRM an...
21. THE ROLE OF STRATEGIC PERFORMANCE MANAGEMENT IN ACHIEVING BUSINESS GOALS
Abstract:
This study aims to (1) evaluate the impact of strategic performance management on achieving business goals, (2) identify the key components of effective performance management systems, and (3) assess the role of performance measurement in driving...
22. THE ROLE OF DIGITAL TRANSFORMATION IN CUSTOMER EXPERIENCE
THE ROLE OF DIGITAL TRANSFORMATION IN CUSTOMER EXPERIENCE
The objectives of this study are to: (1) examine the impact of digital transformation on customer experience, (2) identify key digital strategies that enhance customer interactions, and (3) evaluate customer satisfaction with dig...
23. THE IMPACT OF DIGITAL TRANSFORMATION ON CUSTOMER SATISFACTION
THE IMPACT OF DIGITAL TRANSFORMATION ON CUSTOMER SATISFACTION
This study aims to: (1) analyze the impact of digital transformation on customer satisfaction, (2) identify key digital tools that enhance customer service, and (3) evaluate the benefits of digital customer engagement. A surv...
24. THE INFLUENCE OF COST CONTROL ON ORGANIZATIONAL EFFICIENCY
ABSTRACT
THE INFLUENCE OF COST CONTROL ON ORGANIZATIONAL EFFICIENCY
This research examines the influence of cost control on organizational efficiency, aiming to: (1) evaluate the impact of cost control measures on efficiency; (2) identify key cost control techniques; (3) under...
25. THE ROLE OF COST TRANSPARENCY IN BUSINESS OPERATIONS
ABSTRACT
THE ROLE OF COST TRANSPARENCY IN BUSINESS OPERATIONS
This research investigates the role of cost transparency in business operations, focusing on: (1) the impact of cost transparency on operational efficiency; (2) the benefits of cost transparency for stakeholder trus...
