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1. AN ASSESSMENT OF THE PUBLIC RELATIONS STRATEGIES OF REBRANDING THE NIGERIA POLICE FORCE

Abstract

This research work assesses public relations as a tool for repositioning the image of  the Nigerian Police Force using the Lagos State police command as a study. Over the years the Nigerian police have experienced public scorn and apathy d...

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2. influence of home videos on the moral behavior of students of caritas university

Background of the study

Over the years world views have continually detected the moral disposition of the world’s people. This is true for Nigerians and other countries. This comprehensive view is the fundamental cognitive orientation of an individual or society, encompassing the...

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3. ASSESSING THE INFLUENCE OF NOLLYWOOD MOVIES ON CULTURAL IDENTITY AMONG NIGERIAN YOUTH. A STUDY OF STUDENTS OF NASARAWA STATE UNIVERSITY KEFFI

Background of the study

Throughout the course of history, various worldviews have consistently discerned the moral inclinations of individuals across the globe. Indeed, this statement holds true not only for Nigerians but also for individuals hailing fr...

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4. An Evaluation of Business Rebranding Strategies on Customer Retention: A Study of FMCG Companies in Jigawa State

Background of the Study

Rebranding involves changing the corporate image, logo, product design, or overall identity of a business to revitalize its market presence and improve customer perception. It is particularly significant in the fast-moving consumer goods (FMCG) s...

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5. An evaluation of corporate rebranding and consumer behavior: A study of UBA Plc in Benue State

Background of the Study

Corporate rebranding refers to the process through which a company changes its corporate image, identity, or positioning in the market. Rebranding can involve changes to a company’s logo, marketing strategy, product offerings, or overall mi...

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6. An assessment of rebranding strategies and their effectiveness: A case study of UBA Plc in Kaduna State

Background of the Study
Rebranding is a strategic process that involves changing a company’s identity through modifications in name, logo, design, or messaging to reflect a new vision, attract a different audience, or respond to market changes. Successful rebranding...

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