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1. EFFECT OF PRICING STRATEGIES ON SALES VOLUME -A CASE STUDY FPA MARKETING MODEL SHOP

Background of the study

Businesses today are facing one of the most competitive eras in history. The rise and fall of businesses and the outright failure of some businesses suggest that if businesses are not properly managed and do not have a clear direction, its organi...

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2. A CRITICAL SURVEY OF ADVERTISING AS A DETERMINANT OF CUSTOMER PATRONAGE IN THE FAST FOOD INDUSTRY

BACKGROUND OF THE  STUDY

Although it is widely assumed that advertising predates human history, as a promotional technique, it began with the establishment of trade. According to Samson (981), "in those early days, advertising was done in vari...

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3. A CRITICAL SURVEY ON THE USE OF MARKETING RESEARCH IN A MARKETING ORGANIZATION

BACKGROUND OF THE STUDY

The whole business environment is undergoing huge worldwide changes that have a direct influence on businesses and their customers. Competition is increasing, resulting in changes in how customers make purchasing decisions. Marke...

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4. SCHOOL FEEDING AND ACADEMIC PERFORMANCE OF PRIMARY SCHOOL PUPILS IN OBIO AKPOR LOCAL GOVERNMENT AREA OF RIVERS STATE

​​​​​​​BACKGROUND OF THE STUDY

School feeding is simply the provision of food to children through schools. According to Save the Children (2007), different countries have one or a combination of the two feeding modalities in place for various objectives. However, they c...

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5. MISREPRESENTATION OF AFRICA IN BROADCASTING MEDIA

Communication has been an effective tool of conveying knowledge throughout history. In reality, communication has evolved into an infrastructure for information flow across all industries. Fabian is a character in the film Fabian (2013). Radio broadcasting, in particular, has made significant con...

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6. A SURVEY INTO THE ACCEPTANCE AND ADOPTION OF THE CBN CASHLESS POLICY IN NIGERIA

BACKGROUND TO THE STUDY

According to Ajayi et al. (2006), supporting a secure, convenient, and inexpensive payment system is one of the criteria for the growth of the national economy. Today's world is shifting away from paper payment systems and to...

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7. A SURVEY OF ACCOUNTING SYSTEM IN COMMUNITY BANKING

BACKGROUND OF THE STUDY
From the smallest receipts and payments of a small club to the published accounts of huge public enterprises, accountancy encompasses the installation of bookkeeping and accounting systems, the writing up of accounts, and the creati...

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8. A SURVEY OF EMPLOYEE PERFORMANCE APPRAISAL AND ITS EFFECTS ON ORGANIZATIONAL PRODUCTIVITY

BACKGROUND OF THE STUDY

The function of performance appraisal is a strategic aspect in any review of the conditions required for an organization's growth and survival. It is considered that both the person and the organization require knowledge of h...

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9. A SURVEY OF THE INCREASE AND USAGE OF CRYPTOCURRENCIES IN AFRICA

Background of the study

Throughout history, people have exchanged products and services via a number of techniques and channels. Many of these methods and materials, such as metal coins or paper money, are typically physical.

Without a questio...

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10. AN ASSESSMENT OF ACCOUNTING INFORMATION SYSTEM AND THE GROWTH OF SMALL AND MEDIUM SCALE ENTERPRISES IN NIGERIA

Background of the study

Accounting is critical to the success or failure of modern commercial organizations. (Amidu, John, & Joshua. 2011). Systems are responsible for recording, analyzing, monitoring, and assessing the financial health of corporate...

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11. AN ASSESSMENT OF COVID-19 LOCKDOWN AND ITS EFFECTS ON POS WITHDRAWAL CHARGES IN NIGERIA

BACKGROUND OF THE STUDY

COVID-19 was found in Wuhan, China, in December 2019. However, it spread quickly and had a detrimental influence on all countries and territories worldwide. As of 5 October 2020, about 6 million COVID-19 cases have been recorded...

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12. AN ASSESSMENT OF THE IMPACT OF ADVERTISING ON RURAL DWELLERS' BUYING HABIT

 Background to the Study

Historically, there has been a vacuum in information sharing between vendors and purchasers. This was due to large-scale manufacture of various product kinds by various companies. Advertising becomes unavoidable in order to...

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13. AN ASSESSMENT OF CONSUMERS BELIEVABILITY OF TV COMMERCIAL CLAIMS

BACKGROUND OF STUDY

Advertisements have long been recognized as a powerful tool for tempting and persuading customers to buy a variety of goods and services. There has been an upsurge in brand loyalty among customers of particular items since the introd...

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14. AN EVALUATION OF ACCOUNTING AND ITS PROBLEMS IN SMALL AND MEDIUM SIZE INDUSTRIES

BACKGROUND OF THE STUDY

The interdependence of businesses is a core element of modern economic life. No contemporary firm is self-contained. There is no question that small and medium-sized businesses are the true foundation of a country's economy....

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15. AN EVALUATION OF COMPETITIVE STRATEGY AND ITS IMPACT ON AND ORGANIZATIONAL PERFORMANCE IN THE NIGERIAN BANKING INDUSTRY

BACKGROUND OF THE STUDY

The name Bank is derived from the Italian word banco, which means "desk/bench" and was used by Florentine bankers during the Renaissance to execute this transaction over a desk covered by a green tablecloth. However, th...

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16. AN EXAMINATION OF STUDENTS PARTICIPATION OF THE 18+ WARNING SIGN IN ALCOHOL ADVERTISEMENTS IN NIGERIA TERTIARY INSTITUTION

Background to the Study

The most widely used substance among teenagers is alcohol. It's a common toxin that may affect practically any organ or system in the body if consumed in excess (Anderson, 2007). As a result of intoxication, alcohol intake involves a risk of...

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17. IMPACT OF E-PAYMENT ON ONLINE SHOPPING BEHAVIOUR

Background Of The Study

The 21st century has witnessed a great exodus from the traditional business model (Brick) to Electronic business (Click).This paradigm shift can be associated with the corresponding increase in the knowledge of information t...

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18. IMPACT OF OWNERSHIP STRUCTURE ON THE OBJECTIVITY OF PRIVATE BROADCASTING STATIONS IN NIGERIA

Background of the Study

Media as a watchdog and the mirror of the nation perform crucial roles in the society and as well it is influence in its editorial policy. Lazar field and Kendal (2002,p.32), insist that mass is truly applicable to the medium of...

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19. AN INVESTIGATION OF MERGER AND ACQUISITION AND ITS EFFECTS ON AN ORGANISATIONAL PERFORMANCE

BACKGROUND TO THE STUDY

There are typically triumphs and failures in all human endeavors. As a result, businesses are no exception. Many corporate enterprises and people struggled in an era of abundance and waste mania, such as we saw in the mid-seventi...

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20. AN INVESTIGATION OF THE EFFECTIVENESS OF POS AND AVAILABILITY OF FUND DURING THE COVID-19 LOCKDOWN IN NIGERIA

BACKGROUND OF THE STUDY

Coronaviruses are a kind of virus that infects both animals and humans. They are members of the Coronaviridae family. Human corona viruses can cause moderate sickness, similar to a common cold, or severe illness (such as MERS - M...

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21. AN INVESTIGATION OF THE NATURE AND SIGNIFICANCE OF MANAGEMENT ACCOUNTING

BACKGROUND OF THE STUDY

The production of information for insiders such as firm managers is known as management accounting (Anyanwu, 2010). Managers utilize this data to track their progress toward their objectives and identify any possible issues ahea...

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22. ASSESSMENT OF EFFICIENT INVENTORY MANAGEMENT ON THE PERFORMANCE OF MANUFACTURING FIRMS IN NIGERIA

Background to the study

The material or inventory management function is one of the most relevant roles in most businesses in terms of its importance and integration into the broader organizational architecture. Despite growing recognition of the import...

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23. A STUDY ON THE SOCIAL EFFECT OF ADVERTISING ON THE NIGERIAN STUDENTS

Background To The Study

Advertisements are part of our social environment in the 21st century, and can be seen throughout any industrialized country. The average American is exposed to as many as 5,000 advertisements a day, stated by Jay Walker-Smith, a...

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24. AN EVALUATION OF THE CHALLENGES TO PROVIDING AFFORDABLE HOUSING IN NIGERIA

Background Information

Housing has a central importance to quality of life with considerable economic, social, cultural and personal significance. Though a country’s national prosperity is usually measured in economic terms, increasing wealth is o...

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25. MARKETING COMMUNICATION'S IMPACT ON PRODUCT DEVELOPMENT

BACKGROUND STUDY

In any commercial organization, as well as other sorts of groups, communication is a critical tool. It is an element that may help any company stay afloat. Communication also aids in comprehending the concepts and factors that cross an...

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26. THE CAPITAL MARKET AND ITS IMPACT ON THE NIGERIAN ECONOMY, WITH SPECIAL EMPHASIS ON THE NIGERIAN STOCK EXCHANGE

BACKGROUND OF THE STUDY

A formal and active capital market exists in Nigeria. Prior to 1961, practically all formal savings and deposits flowed through t...

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27. EFFECT OF EDUCATIONAL STATUS OF PARENTS ON STUDENTS ACADEMIC PERFORMANCE IN SELECTED FIVE SENIOR SECONDARY SCHOOLS

Background to the Study

There have been several studies done within and outside Nigeria on the effects of home environment as well as the socio-economic status of parents on the academic achievement of students (Ajila  & Olutola,  2007; Uw...

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28. EFFECTS OF INSTRUCTIONAL MATERIALS ON ACHIEVEMENT AND RETENTION OF BIOLOGY CONCEPTS AMONG SECONDARY SCHOOL STUDENTS

Background Of The Study

Science explains the natural existence of man and his activities. Science could be seen as problem solving in order to improve the living standard of man. There are different definitions of science by different schools of though...

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29. MISREPRESENTATION OF AFRICA IN BROADCASTING MEDIA

Background of the study

Communication has been an effective tool of conveying knowledge throughout history. In reality, communication has evolved into an infrastructure for information flow across all industries. Fabian is a character in the film Fabian...

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30. SCHOOL FEEDING AND ACADEMIC PERFORMANCE OF PRIMARY SCHOOL PUPILS IN OBIO AKPOR LOCAL GOVERNMENT AREA OF RIVERS STATE

BACKGROUND OF THE STUDY

School feeding is simply the provision of food to children through schools. According to Save the Children (2007), different countries have one or a combination of the two feeding modalities in place for various objectives. Howev...

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31. THE BENEFIT OF E-NAIRA PLATFORM TO NIGERIA CITIZENS

Background Of The Study

According to the Financial Action Task Force (FATF 2014), digital currency is a digital representation of value that is digitally transmitted while functioning as a medium of exchange, unit of account, and store of value, and it...

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32. THE BENEFIT OF E-NAIRA TO UNBANKED NIGERIANS

Background of the study

Many millions, if not billion of people will be able to use a range of convenient, accessible, and dependable financial instruments for the first time in the not-too-distant future, regardless of their proximity to tradition...

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33. THE CHALLENGES OF ACQUISITION OF LIBRARY MATERIALS AND SERVICES TO THE USERS IN LAW LIBRARY IN EKITI STATE UNIVERSITY

Background of the study

Acquisition of information resources otherwise known as Collection Development is a core activity of libraries the world over. In the academic library, the acquisition section performs the variety of function and it is the chief...

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34. THE EFFECT OF E-NAIRA ON SME'S IN NIGERIA

Background of the study

Many impoverished individuals in emerging nations face declining living conditions and unemployment as a result of economic downturns. This has been exacerbated by the fact that the formal economy has been steadily losing jobs wh...

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35. THE EFFECTIVENESS OF E-NAIRA SERVICES TO USERS (CASE STUDY OF SELECTED E-NAIRA USERS IN LAGOS STATE)

Background Of The Study

There have not been any broadly agreed definition of digital currency. This is owing to the fact that the digital currency system is a novel transaction system that has never been used before, and it is impossible to compare to t...

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36. THE IMPACT OF E-NAIRA ON POS BUSINESS IN NIGERIA

Background of the study  

In recent years, rapid technical advancement and new business models have led in a slew of novel retail payment options. These advancements are raising the possibility of significant changes in the re...

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37. THE RELEVANCE OF E-NAIRA PLATFORM TO SMES IN NIGERIA

Background Of The Study

Apparently, the global financial system is embracing the present technological transformation from physical cash to practically virtual currencies. The birth of digital currencies has been ushered in by this wave. According...

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38. THE ROLE OF MERGERS AND ACQUISITIONS IN CORPORATE GROWTH AND DEVELOPMENTS

Background of the study

Business Organizations are established to achieve certain corporate objectives including corporate growth and increases in profitability. Growth is a major yardstick by which the success of a business firm is measured. Given that...

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39. MISREPRESENTATION OF AFRICA IN BROADCASTING MEDIA

Background of the study

Communication has been an effective tool of conveying knowledge throughout history. In reality, communication has evolved into an infrastructure for information flow across all industries. Fabian is a character in the film Fabian...

Read more

40. A STATISTICAL ANALYSIS OF THE ROLE OF MICRO-FINANCE BANK IN AGRICULTURAL DEVELOPMENT

The thesis statistically analyzed of the role of microfinance bank in agricultural development in Nasarawa state. The study cover three selected microfinance banks, microfinance bank has played a vital role in the financing of various agricultural development programme. According to Schreive...

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41. NEED FOR CREATION DEVELOPMENT AND MAINTENANCE OF GOOD BUYER SUPPLIER RELATIONSHIP

INTRODUCTION

Organization will be interested in transacting business in an environment filled with fragility and unfriendliness (Turnbull, Oliver, & Wilkinson, 1992).

Also, no firm will appreciate, if they took time to ignite bus...

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42. NIGERIAN MAINTENANCE CULTURE: AN INVESTIGATION INTO NIGERIAN POSTAL SERVICES

AN OVERVIEW

Nigerian postal service (NIPOST) is one of the parastatals under he ministry of communications ,meanly known as post and telecommunication. (P&T)

The defunction of  (P&T) in the year 1985 brought NIPOST into existence....

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43. AN ASSESSMENT OF HOUSING DEMAND AND SUPPLY

Background of the study

Housing is one of the basic necessities of man and has no doubt a profound impact on the health, welfare and productivity of the individual others are clothing and food. Housing must not be considered purely as shelter but agains...

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44. AN EVALUATION OF THE CHALLENGES TO PROVIDING AFFORDABLE HOUSING IN NIGERIA

Background Information

Housing has a central importance to quality of life with considerable economic, social, cultural and personal significance. Though a country’s national prosperity is usually measured in economic terms, increasing wealth is o...

Read more

45. SCHOOL FEEDING AND ACADEMIC PERFORMANCE OF PRIMARY SCHOOL PUPILS IN OBIO AKPOR LOCAL GOVERNMENT AREA OF RIVERS STATE

BACKGROUND OF THE STUDY

School feeding is simply the provision of food to children through schools. According to Save the Children (2007), different countries have one or a combination of the two feeding modalities in place for various objectives. Howev...

Read more

46. STATISTICAL ANALYSIS OF THE ROLE OF MICRO-FINANCE BANK IN AGRICULTURAL DEVELOPMENT

BACKGROUND OF THE STUDY

Microfinance bank has played a vital role in the financing of various agricultural development programme. According to Schreiver and Columbet (2001) define microfinance as a development tools used to create access for the ec...

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47. CHALLENGES AFFECTING PROCUREMENT PROCESSES IN PUBLIC ORGANIZATIONS IN NIGERIA

Background to the Study

Procurements processes entail various functions move far beyond traditional perception that procurement main role is acquiring works or services from outside sources for replenishing organization needs. Mlinga (2007), describe pr...

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48. THE ANALYSIS OF THE IMPACT OF VALUE ADDED TAX ON REVENUE GENERATION IN NIGERIA (2000–2009)

BACKGROUND OF THE STUDY

Prior to 1993, only very little was known of Value Added Tax (VAT) in Nigeria. The idea of VAT started with the acceptance of the recommendation of Dr Sylvester Ugoh led study group on Indirect Taxation in November 1991. The deci...

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49. THE ECONOMIC PROBLEMS OF CASSAVA PRODUCTION

BACKGROUND OF THE STUDY

This study is aimed at finding out the cost of economic cultivation of cassava in Itu Local Government Area of Akwa Ibom State. It is one of the world’s most important staple food crops and provides a major source of carbohydrate to those w...

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50. THE EFFECT OF ADVERTISEMENT ON THE DEMAND OF CONSUMERS GOODS: A CASE STUDY OF SEVEN UP BOTTLING COMPANY

Background Of The Study

Advertisement is the collective term for public announcement designed to promote the scales of specific commodities or services that are meant to educate, inform and persuade the entire public by means of difference methods such...

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