1. SOUTH EAST FEDERAL UNIVERSITY STUDENT'S PERCEPTION OF ONLINE EDUCATION AMIDST COVID-19 LOCKDOWN
The outbreak of the COVID-19 pandemic in December 2019 caused by severe acute respiratory syndrome coronavirus 2 (SARS- CoV-2) caused unprecedented disruptions in human activity, including education (Mouchantaf, 2020). Governments forced citizens to practice a new way of life that limited persona...
2. SOUTH EAST FEDERAL UNIVERSITY STUDENT'S PERCEPTION OF ONLINE EDUCATION AMIDST COVID-19 LOCKDOWN
The outbreak of the COVID-19 pandemic in December 2019 caused by severe acute respiratory syndrome coronavirus 2 (SARS- CoV-2) caused unprecedented disruptions in human activity, including education (Mouchantaf, 2020). Governments forced citizens to practice a new way of life that limited persona...
3. AN ASSESSMENT OF PUBLIC RELATION AS AN AID TO SUCCESSFUL GOVERNMENT BUSINESS ADMINISTRATION
BACKGROUND OF THE STUDY
The word "public relations" has already been defined by several authors from various perspectives.
Nwokoye (1984) defined public relations as the activities of a cooperative union, government, or other organiz...
4. AN EVALUATION OF COMPETITIVE STRATEGY AND ITS IMPACT ON AND ORGANIZATIONAL PERFORMANCE IN THE NIGERIAN BANKING INDUSTRY
BACKGROUND OF THE STUDY
The name Bank is derived from the Italian word banco, which means "desk/bench" and was used by Florentine bankers during the Renaissance to execute this transaction over a desk covered by a green tablecloth. However, th...
5. ANALYSIS OF INSURANCE AWARENESS AND INSURANCE PERFORMANCE IN THE NIGERIAN ECONOMY
Background Of The Study
The insurance business serves as the backbone of Nigeria's risk management system. Insurance companies are non-bank financial businesses that play an essential role in financial intermediation within the financial system of a...
6. SOUTH EAST FEDERAL UNIVERSITY STUDENT'S PERCEPTION OF ONLINE EDUCATION AMIDST COVID-19 LOCKDOWN
Background of the study
The outbreak of the COVID-19 pandemic in December 2019 caused by severe acute respiratory syndrome coronavirus 2 (SARS- CoV-2) caused unprecedented disruptions in human activity, including education (Mouchantaf, 2020). Government...
7. SPORT TOURISM AND PERFORMANCE IN INDUSTRY IN IMO STATE
Background Of Study
Globally, tourism has become an important policy tool for community and regional development in many developed and developing countries. Tourism also has significant potential to influence and change the use of natural and cultural r...
8. A STUDY OF EXAMINATION MISCONDUCT AMONG STUDENTS OF COLLEGE OF EDUCATION
Background To The Study
Examination according to Chambers concise dictionary simply means to test to inquire into, to question, to look closely at or into, to inspect, a test of capacity and knowledge. Maduabum and Maduabum (1998) stated that examinatio...
9. SPORT TOURISM AND PERFORMANCE IN INDUSTRY IN IMO STATE
Background Of Study
Globally, tourism has become an important policy tool for community and regional development in many developed and developing countries. Tourism also has significant potential to influence and change the use of natural and cultural r...
10. THE IMPACT OF ADVERTISING AND PROMOTIONAL STRATEGIES ON ORGANIZATION
BACKGROUND OF THE STUDY
Advertising consist of all the activities in presenting to a group. A non personnel, oral or visual, openly sponsored message regarding the products, services or ideas this messages are spread through one or more media and is pai...
11. THE IMPACT OF AUDITORS REPORT ON FRAUD PREVENTION AND CONTROL
BACKGROUND OF THE STUDY
Banks and financial Institutions are the most acceptable versatile, delicate .and popular forms of the present day joint increased capital base and insurance cover has necessitated the demand for more capital . which in must cases has been achieved through issue...
12. THE IMPACT OF ADVERTISING AND PROMOTIONAL STRATEGIES ON ORGANIZATION
Background of the Study
Advertising consist of all the activities in presenting to a group. A non personnel, oral or visual, openly sponsored message regarding the products, services or ideas this messages are spread through one or more media and is pai...
13. A SURVEY ON THE CHALLENGES FACING HANDICRAFT BUSINESSES IN IMPLEMENTING PROMOTION STRATEGIES FOR THEIR PRODUCT
BACKGROUND OF THE STUDY
Marketing and promotion is a strategic tool for the business development and it helps in the proper growth and endurance of micro, small and medium enterprise. It plays a crucial role for the success of any enterprise and the lar...
14. THE RISING CASE OF SOCIAL NETWORK CRIME RATES AMONGST NIGERIAN UNDERGRADUATES
EXCERPT FROM THE STUDY
With the ever increasing pace of development, social network crime has become an inevitable and a more specialized area of crime which threatens the economy and even the peace and security of the nation. The publicity surrounding Nigeria social ne...
15. EFFECT OF CASHLESS POLICY ON THE NIGERIAN ECONOMY
BACKGROUND OF THE STUDY
The recent evolution of technology for financial transactions poses interesting questions for policy makers and financial institutions regarding the suitability of current institutional arrangements and availability of instruments to guarantee fi...
16. ROLE OF TWITTER IN INFORMATION AND DISINFORMATION ON THE COVID-19 VACCINATION PROCESS
Background to the Study
The Covid-19 pandemic, which had a severe global impact, spurred the need for mitigation strategies to control the pandemic. The Corona virus illness (SARS-CoV-2) is caused by the Severe Acute Respiratory Syndrome Corona Virus 2...
17. IMPACT OF CORPORATE SOCIAL RESPONSIBILITY ON COMMUNITY DEVELOPMENT
BACKGROUND OF THE STUDY
Academics and practitioners have been striving to establish and agreed upon definitions of the concept of corporate social responsibility for over 30 years. Davis (1960) suggested that social responsibility refers to businesses’ “deci...
18. A PRAGMATIC ANALYSIS OF OLISA METUH’S DYSPHEMISMS AGAINST PRESIDENT MUHAMMADU BUHARI’S ADMINISTRATION
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- Background to the study
- Background to the study
In every discussion, humans continually and subconsciously negotiate meaning. Failure to negotiate meaning is frequently the source of language disagreement in communication. In term...
19. A STUDY OF FAKE NEWS IN SOCIAL MEDIA: DELTA STATE UNIVERSITY STUDENTS AS AN INVESTIGATION
Background to the Study
The term "fake news" refers to "false information that has been purposefully spread by individuals who have minimal regard for the truth but intend to further certain (sometimes extremist political objectives and e...
20. EFFECT OF DIGITAL NATIVE ADVERTISING ON THE PROMOTION OF GOOD HEALTH HABITS AMONG COSMETICS AND PERSONAL CARE PRODUCTS USERS IN NIGERIA
BACKGROUND OF THE STUDY
The formation of a business, including the cosmetics sector, necessitates critical decisions being made by the businesses. Cosmetic, according to Inyene and Chi (2021), is any material used to clean the skin, hair, nails, or teet...
21. THE IMPACT OF ADVERTISING IN THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF ZODIAC HOTEL LTD)
ABSTRACT
This research was carried to find out the “impact of advertising in marketing of hotel service in Enugu metropolis” using Zodiac Hotel Ltd Enugu as our case study. We tried to find out the advertising strategies employed by the organization an...
22. THE IMPACT OF ADVERTISING ON THE DEVELOPMENT OF THE MEDIA
BACKGROUND OF THE STUDY
Advertising has been defined as “a powerful communication force and a vital marketing tool helping to sell goods and services, image and ideas…”(Wright1983:8).Advertising may also be seen as “a group of activities aiming...
23. CAPITAL MARKET AND THE PERFORMANCE OF NIGERIA INDUSTRIAL SECTOR (A CASE STUDY OF SELECTED COMPANIES)
ABSTRACT
This study examines the causal relationship between capital market and performance of the industrial sector in Nigeria from 1985 to 2015. The paper derives its theoretical basis from the finance-led growth hypothesis and the endogenous growth theory. For empiri...
24. THE EFFECT OF MARKETING IN THE UPLIFTMENT OF TOURISM (A CASE STUDY OF ENUGU STATE)
ABSTRACT
The study was on the impact of marketing in the development of tourism in Enugu state.
The researcher towards reviewing all the related literature necessary to up date the subjects and have a better understanding of the impact of mark...
25. FINANCE OPTIONS AND CHALLENGES OF ENTREPRENEURIAL FIRMS (A CASE STUDY FASHION BOUTIQUES)
ABSTRACT
Entrepreneurship is an increasing daily activity in the economy. It is geared towards self-employment, community input and immense contribution to the economic growth and development of a nation. Several empirical works have revealed the contributions of Entrep...
26. EFFECTIVE PERSONAL SELLING STRATEGIES AND ITS IMPACTS ON THE MARKETING OF INDUSTRIAL PRODUCTS
BACKGROUND TO THE STUDY
Marketing has been defined differently by different scholars, researcher. These definition are according to the researcher background and series of researcher made by them. Marketing is also defined as t...
27. PUBLICITY DESIGN COMPANY ON BRIBERY AND CORRUPTION (USING GRAPHICS MEDIUM)
ABSTRACT
This project on publicity design on “Bribery and corruption in Nigeria” was chosen to create awareness to how pubic on the scourge of Bribery and corruption and how to prevent and fight it. My approach is purely based on visual aids...
28. ADVERTISING AS A TOOL FOR INCREASING PROFITABILITY OF MANUFACTURING INDUSTRIES
Abstract
Advertising is a prominent feature of modern business operations. One could encounter advertising messages, while watching TV, reading magazines, listening to the radio, surfing the internet or even simply working down the street, as advertising has a stimulat...
29. MARKETING OF LOCAL MADE PRODUCT: A CASE STUDY OF LOCAL MADE HAND BAGS
ABSTRACT
Although the Nigeria economy has been characterized; with importation of everything ranging from machinery to private consumption commodities, the above idea of consuming imported goods has led the writer too question the effectiveness o...
30. THE EFFECT OF ADVERTISING ON SALES PERFORMANCE OF CONSUMER GOODS
ABSTRACT
This study evaluates the effectiveness of advertising expenses on the sales revenue and profitability of Unilever Nigeria Plc. This study is based on secondary data collected for advertising expenditure, sales revenue and profitability of Unilever Nigeria Plc o...
31. THE EFFECT OF PROMOTION ON CONSUMER PURCHASE DECISION
Abstract
Sales promotion is among the important communications medium that has powerful effect on consumers’ purchase decision. Marketing is the link between a societies need and it’s pattern of industrial response. This implies that the su...
32. THE EFFECTS OF TV ADVERTS ON CHILDREN (A CASE STUDY OF ENUGU URBAN)
BACKGROUND OF STUDY
Television advertisement represents one of the several stimuli to which children are exposed, like other kinds of stimuli existing within their environment. Television advertisement has a powerful tendency to influence children&rsquo...
33. THE IMPACT OF CBN CASHLESS POLICY ON THE DEVELOPMENT OF THE BANKING SECTOR OF NIGERIA
STATEMENT OF THE PROBLEM
As more payment systems have been introduced, pundits have been predicting the emergence of a ‘cash less society’. Today, we still pay with cash and checks, but several other payment instruments, such as credit and debit cards, are w...
34. THE EVALUATION OF DISTRIBUTION CHANNEL OF PETROLEUM PRODUCTS (CASE STUDY MOBIL)
ABSTRACT
The present study -was set to investigate the impact of advertising on the consumer buying decision. The study was motivated on the premise that having incomplete information affects decision making process. It is therefore risky for buyers to make purchasi...
35. PROBLEM AND PROSPECT OF LAND REGISTRATION IN NIGERIA
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Background of the study
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Background of the study
Real Estate is the expression most widely used in the USA and in the English Language generally to describe a form of ownership in land. Both words ‘real’ and 'estate&#...
36. THE ROLE OF LAW IN PROMOTING GENERAL SAFETY ON FLIGHT UNDER INTERNATIONAL LAW
ABSTRACT
Aviation is one of the greatest and important unique inventions of man in the area of transportation. Since 17 December 1903 near Kitty Hawk, North Carolina when a bicycle repairer Orville Wright propelled himself through the air a distance of 120ft the first powered flight in...
37. PERCEPTIONS OF STAKEHOLDERS ON THE MANAGEMENT OF UNIVERSAL BASIC EDUCATION (U.B.E) PROGRAMME
Background to the Study
Education is very important for the development of individuals and the society. In realization of the role which education plays in national development the government of Nigeria has introduced various educational policies and programmes with gre...
38. impact of bilboard advertising on product promotion
Background of the Study:
Advertising is one of the tools used for persuasive communication to target audience. Advertising is the communication relayed from companies to persuade an audience to purchase their products. This communication is usually through various forms of paid media&he...
39. EFFECTS OF ACTIVITIES OF THE 8TH SENATE COMMITTEE ON MEDIA AND PUBLIC AFFAIRS ON LEGISLATIVE SERVICE DELIVERY
BACKGROUND TO THE STUDY
The Senate Committee on Media and Public Affairs is one of the Standing Committees of the 8th Senate inaugurated on Thursday, 19th November, 2015 by Senate President,Dr. Bukola Saraki, which tenure elapsed on June 9th, 2019. As enshrined in...
