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1. A CRITICAL INVESTIGATION OF LEADERSHIP IN NIGERIA CIVIL SERVICE: A THEORETICAL REVIEW

Background of the study

Leadership is one concept that has emerged in productive connections between companies and society at large. Leadership is described as the process by which an individual inspires a group of people to work toward a shared goal or...

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2. AN ANALYSIS OF REPORT CASES OF CRIMES IN NIGERIA FROM 1995 - 2004

BACKGROUND OF STUDY

Criminality is inherent in human nature and culture. As a result, no civilization can claim to be fully crime-free. However, the sorts of criminal behavior tend to follow the pattern of a society's social and economic growth. It is not surprising...

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3. AN EVALUATION OF HUMAN RESOURCES MANAGEMENT FUNCTION AND EFFECTIVENESS OF PUBLIC SECONDARY SCHOOL

Background to the Study

The ability of an organization's or institution's administrators to coordinate the various resources and activities of the enterprise toward objective accomplishment through management is a function of many variables, inc...

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4. AN EVALUATION OF THE CAREER EXPERIENCES OF PROFESSIONAL WOMEN IN THE NIGERIAN CONSTRUCTION INDUSTRY

BACKGROUND TO THE STUDY

In terms of economic growth and job prospects, the construction industry is one of the most significant (Powell, Hassan, Dainty,...

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5. BRAND DIFFERENTIATION AND POSITIONING FOR MAXIMUM COMPETITIVE ADVANTAGE

BACKGROUND TO THE STUDY

Branding has been around for centuries as a means to distinguish the goods of one producer from those of another producer. To firms, brands represent enormously valuable pieces of legal property that can influence consumer behaviour, be bought an...

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6. CONSUMER PREFERENCE FOR MALTA – GUINNESS, MALTINA AND VITA – MALT BRANDS OF MALT DRINKS

BACKGROUND OF THE STUDY

The introduction of Structural Adjustment Programme (SAP) in Nigeria has resulted in so many changes.  Among these changes are those that occurred in the food and beverage industry.

In this industry, some of the ma...

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7. THE IMPORTANCE OF TECHNICAL EDUCATION TRAINING OF SECONDARY SCHOOL STUDENTS IN TEACHING AND LEARNING

Background to the study

Technical and Vocational Education and Training has been regarded as the bedrock to sustainable technology development programs in entrepreneurship, occupational professionalism, self-reliance, poverty alleviation, wealth creatio...

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8. IMPACT OF CUSTOMER RELATIONSHIP MANAGEMENT ON NON-CONSUMER CUSTOMER BUYING BEHAVIOR

All businesses and particularly financial institutions have been affected to some degree in what is happening in the global market place. Now, not only do organizations aim to satisfy the customers but they attempt to do this more efficiently and effectively than their rivals in the competitive m...

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9. IMPACT OF SALES PROMOTION ON CONSUMER BRAND LOYALTY

ABSTRACT:- This study is a research of the impact of sales promotion on consumer brand loyalty a study of consumer of star lager beer and Guinnes extra smooth in Aba, metropolis Abia states. This research is undertaken to understand how effective consumers c...

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10. THE IMPACT OF ADVERTISING ON CUSTOMER PATRONAGE

 BACKGROUND OF THE STUDY

Advertising is one of major ways in which sellers use in order to stimulate demand for goods and services; therefore, it is a communication function which likes customers with the producer. Kotler (1990:450) “Adv...

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11. THE IMPACT OF NON-GOVERNMENT FUNDING PROMOTIONS AND DEVELOPMENT OF SMALL SCALE ENTERPRISES

EXCERPT FROM THE STUDY

Entrepreneurs are individuals who recognize opportunities where others see chaos and confusion. This means that entrepreneurs are elements of change in the midst of economic hardship. They are aggressive catalysts for change within the market plac...

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12. COLLECTIVE BARGAINING AND ORGANISATION PERFORMANCE

 BACKGROUND TO THE STUDY

Collective bargaining allows both workers and managers to discuss specific terms that can, depending on national law, determine the rules that govern their relationship, determine wages, deal with other maters of mutual int...

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13. ASSESSMENT OF TWITTER BAN ON BRAND AWARENESS IN NIGERIA (A CASE STUDY OF RITE FOOD LIMITED, LAGOS STATE )

 

ABSTRACT

This study was carried out on the assessment Of Twitter Ban On Brand Awareness In Nigeria using Rite Food Limited, Lagos State as a case study. Specifically, the study  determined the ext...

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14. ANALYSIS OF FACTORS RESPONSIBLE FOR LOW PRODUCTIVITY IN THE CIVIL SERVICE

ABSTRACT

This study was carried out on the factors responsible for low productivity in the civil service using Enugu State civil service commission as case study. To achieve this 3 research questions and hypothesis were formulated.  The survey design was adopted an...

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15. EFFECT OF HAND WASHING ON THE PREVENTION OF INFECTIOUS DISEASES IN PUBLIC SECONDARY SCHOOLS IN NIGERIA

Background of the Study

Hand washing is one of the most important aspects of preventing diseases in our country Nigeria; thousands of lives have been lost as a result of diseases caused by in adequate washing of hands. Hand washing or hygiene is the act...

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16. DESIGN AND IMPLEMENTATION OF AN ONLINE MARKETING INFORMATION MANAGEMENT SYSTEM

Background of the Study

The Internet has its origins in cold war and technological rivalry between USSR and US. In fact "while the World Wide Web was created in 1991, its origin dates back to 1957 when the Soviet Union launched the Sputnik I satellite" (Dickey...

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17. ASSESSMENT OF CUSTOMER RELATIONSHIP MANAGEMENT AND ITS IMPACT ON THE ORGANIZATION PERFORMANCE

BACKGROUND OF THE STUDY

A large number of organizations were organized based on the products and services they offered (Christopher, Payne and Ballantyne, 2002). The 4Ps, which stand for product, pricing, place, and promotion, were given a lot...

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18. AN INVESTIGATION INTO THE EFFECT OF SALES PROMOTION ON THE BUYING DECISION OF CONSUMERS (A CASE STUDY OF GLOBACOM NIGERIA LIMITED)

BACKGROUND OF THE STUDY

Following the beginning of the Industrial Revolution, there was an increase in the production of products and services due to the incorporation of machines into the production system. As a result, there was an abundance of items...

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19. MOTIVATION AND STAFF PRODUCTIVITY AMONG WORKERS IN SELECTED HOSPITALITY ( A CASE STUDY OF VILLA MARINA HOTEL, EKET)

​​​​​​​Background to the study

The word "movers" is whence we get the English word "motivation," which literally translates to "to move." According to Lang (2020), motivation is the act of providing individuals with enticem...

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20. KNOWLEDGE, ATTITUDE AND ACCEPTANCE OF COVID-19 VACCINE IN IJAURO YINU WARD, ARDO-KOLA LOCAL GOVERNMENT

BACKGROUND TO THE STUDY

The Covid-19 pandemic, which had a catastrophic effect on a worldwide scale, prompted the necessity for pandemic control techniques that included mitigation strategies. The Severe Acute Respiratory Syndrome Corona Virus 2 (SARS-C...

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21. WORKPLACE MANAGEMENT AND EMPLOYEES PRODUCTIVITY IN THE MANUFACTURING SECTOR

Background to the Study

In the turbulent business environment, with changes in customer demands the main aim of every manufacturing organization is to improve its productivity but this can never be possible without the efficient performance of employees...

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22. ASSESSMENT OF CAREER EXPECTATION ON THE CONFIDENTIAL CAPACITY OF SECRETARY IN A PUBLIC ESTABLISHMENT

Abstract

This study examined assessment of career expectation on the confidential capacity of secretary in a public establishment. Questionnaires were administered to secretaries in the public sectors across the state. After the analysis, the researcher made some findi...

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23. IMPACT OF MOTIVATIONAL FACTORS ON EMPLOYEE'S COMMITMENT

ABSTRACT

This project looked into the impact of motivational factors on employee's commitment. Four research questions were formulated for the study all derived from the objective of the study.  Questionnaire was used to gather data from t...

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24. THE EFFECT OF SALES PROMOTION ON PRODUCT PERFORMANCE AND MARKET SHARE OF THE ORGANISATION

ABSTRACT

This study was carried out on the effect of sales promotion on product performance and market share of an organization using Nestle Food Nigeria Plc as case study. To carry out the study, 3 research questions were posed. The study adopted a descriptive survey d...

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25. ROLE OF HEALTH AGENCIES IN THE PROMOTION OF HEALTH

ABSTRACT

This study was carried out to examine the role of health agencies in the promotion of health with special reference to the national primary health care development agency (NPHCDA) Lagos State. Specifically, the study  examine the...

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26. PROMOTIONAL PROBLEMS IN THE HOSPITALITY INDUSTRY

ABSTRACT

This study was carried out to examine promotional problems in the hospitality industry in Hall mark hotel, Enugu State. Specifically, the study examined  to what extent the selected hotels in Enugu State have gone in the application o...

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27. EFFECT OF FINANCIAL AND NON FINANCIAL INCENTIVES ON STAFF PRODUCTIVITY  

ABSTRACT

The research focused on the effect of financial and non financial incentives on staff productivity. The study adopted descriptive survey design.  The population of interest was the staff of Nigeria Postal Services but limited to the Kaduna branch only.&nb...

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28. EFFECT OF SALES PROMOTION ON BRAND LOYALTY FOR COCA-COLA SOFT DRINK  

Abstract

This project work was focus on the sale promotion and brand loyalty for coca-cola soft drink in Enugu state with a particular reference of Nigeria Bottling Plc, the problem the researcher tackled were to find out if the customer of Nigeria Bottling Plc help to...

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29. PARTY POLITICS AND ELECTORAL VIOLENCE IN NIGERIA

ABSTRACT

The conducts of elections to governmental offices are always branded with various preparatory events and political schemes that contenders embrace to surface as its party’s contestant, in advance to contesting against other party’s candidates in a g...

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30. THE IMPORTANCE OF IMPROVING AGRICULTURAL PRODUCTION THROUGH THE ACTIVITIES OF AGRICULTURAL COOPERATIVES IN NIGERIA

BACKGROUND TO THE STUDY

Agriculture accounts for about 20 percent of GDP in the West African sub-region  (World Bank, 2005); two thirds of the people derive livelihoods and 40 per cent of  exports commodities come from this sector (World Bank,...

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31. SOCIOLOGICAL ANALYSIS OF MARRIAGE AND DIVORCE

ABSTRACT

The study revealed that there are a lot of issues that cause divorce or marital dissolution. These are: education and employment among women or wives, different education levels among couples, employment among couples, infideli...

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32. THE EFFECT OF WORK ENVIRONMENT ON ORGANIZATIONAL PERFORMANCE

ABSTRACT

The work environment which encompasses several factors impacts on the way the employees perform their work. A comfortable and all inclusive workplace environment will boost the employees’ performance hence boosting the or...

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33. THE EFFECT OF WORK ENVIRONMENT ON EMPLOYEE PERFORMANCE

 ABSTRACT

The work environment which encompasses several factors impacts on the way the employees perform their work. A comfortable and all-inclusive workplace environment will boost the employees’ performance hence boosting...

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34. THE IMPACT OF ONLINE MARKETING ON THE PERFORMANCE OF SMALL AND MEDIUM SCALE ENTERPRISES (SMES) IN NIGERIA

ABSTRACT

This study was carried out on the impact of online marketing on the performance of small and medium scale enterprises (SMEs) in Nigeria using Jumia Nigeria as a case study. The survey design was adopted and the simple random sampling techn...

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35. THE ROLES OF ACCOUNTING FIRMS IN MONEY LAUNDERING IN NIGERIA (CASE STUDY OF ACCOUNTING FIRMS IN NIGERIA)

Abstract

Most accounting firms in their pursuit for higher financial rewards, promotions and status, practices such as corruption and money laundering, seem to be crafted and sanctioned by highly paid executives at senior levels in organisational structures. In an envir...

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36. CAREER PROSPECT ON CONFIDENTIAL SECRETARY IN A PUBLIC ESTABLISHMENT

Abstract

This study examined career prospect of confidential secretary in a public establishment.
Questionnaires were administered to secretaries in the public sectors across the state. After the analysis, the researcher made some findings with respect to the sa...

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37. THE EFFECT OF GOOD PUBLIC RELATION AND ORGANIZED PROMOTIONS ON THE ACHIEVEMENT OF MARKETING OBJECTIVE, CASE STUDY OF NIGERIA BREWERIE PLC

ABSTRACT

          Definition of public Relation is a deliberate, planned and sustained effort to establish and maintain mutual understanding between organization and it’s environment. Promotion is one of the four mana...

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38. THE IMPACT OF PROMOTIONAL STRATAEGY ON THE DEVELOPMENT OF INSURANCE IN NIGERIA

 

    1. BACKGROUND OF THE STUDY

 

“Risk is a phenomenon which has been in existence since the beginning of the world. Risk exists whenever the future is unknown” (Lemon 198...

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39. HUMAN RESOURCE MANAGEMENT COMPETENCIES REQUIRED BY ADMINISTRATORS FOR EFFECTIVE MANAGEMENT OF TERTIARY INSTITUTIONS IN SOUTH-SOUTH NIGERIA

Background to the Study

It is the desire of every society to achieve a sustainable level of socio-economic development through quality education at early childhood, primary, secondary and tertiary education level. The Federal Government of Nigeria (FRN) (2013) viewed tertiary institut...

40. TECHNICAL EDUCATORS’ JOB SATISFACTION, COMMITMENT AND ATTITUDE TO WORK AS CORRELATES OF JOB PERFORMANCE IN TERTIARY INSTITUTIONS IN EDO AND DELTA STATES

Background to the Study

Every organization needs various resources to achieve set goals. Without doubt, the most important resource of any organization is personnel. However the satisfaction, commitment and attitude to work of personnel with their job contribute meaningfully to the leve...

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41. COMPARATIVE ASSESSMENT OF HUMAN RESOURCE MANAGEMENT ON THE ACHIEVEMENT OF PUBLIC AND PRIVATE SECONDARY SCHOOLS IN NIGERIA

ABSTRACT

This study was carried out in order to assess the management of human resource towards the achievement of public and private secondary schools comparatively in Niger State. It has been observed by the researcher that, recruitment of teachers for public secondary schools in Nige...

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42. PERCEPTIONS OF STAKEHOLDERS ON THE MANAGEMENT OF UNIVERSAL BASIC EDUCATION (U.B.E) PROGRAMME

Background to the Study

Education is very important for the development of individuals and the society. In realization of the role which education plays in national development the government of Nigeria has introduced various educational policies and programmes with gre...

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43. INFLUENCE OF INTEGRATED MARKETING COMMUNICATION ON PATRONAGE OF TELECOMMUNICATIONS SERVICES (A STUDY OF GLO AND 9MOBILE IN BENIN METROPOLIS

ABSTRACT

This study was designed to investigate the challenges of Integrated Marketing Communication in the telecommunication industry using Globacom and 9mobile subscribers in Benin Metropolis as the study's foundation. The goal was to isolate obstacles hindering effective service...

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44. ACCESS TO, AND UTILISATION OF GLOBAL SYSTEM FOR MOBILE TELECOMMUNICATIONS SERVICES AMONG SUBSCRIBERS IN IBADAN, NIGERIA

ABSTRACT

The deregulation of the telecommunications sector in 2000 led to increased use of the Global System for Mobile Telecommunications (GSM) and Code Division Multiple Access (CDMA). Despite the perceived benefits associated with the utilisation of these services, problems of qualit...

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45. AGENDA SETTING THEORY AND THE INFLUENCE OF CELEBRITY ENDORSEMENT ON BRAND ATTITUDE OF MIDDLE CLASS CONSUMERS IN LAGOS, NIGERIA

ABSTRACT

The study was designed to investigate influence of celebrity endorsement through advertising on the attitude of middle class consumers in Lagos, Nigeria towards the advertising message of an endorsed brand of high-priced and low-priced product, as well as their attitude and pur...

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46. EFFECT OF DISTRIBUTION STRATEGIES ON CONSUMER BUYING BEHAVIOUR

Background of the Study

Distribution of products usually involves some form of verti...

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47. AN ASSESSMENT OF HUMAN RESOURCE MANAGEMENT AND ITS EFFECT ON STAFF PRODUCTIVITY AT GCB BANK LIMITED, GHANA

1.1 BACKGROUND OF THE STUDY

Human Resource Management (HRM) is a collection of unique activities, functions, and procedures aimed at attracting, directing, and retaining an organization's human resources (Shen, Chanda, D'Netto, & Monga, 2009). The Human Reso...

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48. AN ASSESSMENT OF MEDIATING ROLE OF ORGANISATIONAL POLITICS PERCEPTION ON LEADER-MEMBER EXCHANGE AND WORK WITHDRAWAL BEHAVIOUR AMONG PUBLIC SENIOR HIGH SCHOOL TEACHERS IN GHANA

Background of the study

Leaders' responsibilities and connections with their subordinates have been assessed as critical components of subordinates' job performance in different companies throughout the years (Yariv, 2009). It is very impossible to create and su...

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49. AN ASSESSMENT OF THE SALES PROMOTION TECHNIQUE PREFERENCES OF NIGERIAN CONSUMERS IN UYO, AKWA IBOM

Background Of The Study

Due to the growth of brands in many categories, fast-moving consumer goods (FMCG) in Nigeria are in a condition of hyper-competition. Utilizing consumer sales promotion to distinguish one's offer has become the norm. The budg...

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50. THE ROLE OF SALES PROMOTION TECHNIQUES IN DRIVING SALES

THE ROLE OF SALES PROMOTION TECHNIQUES IN DRIVING SALES

This study investigates the role of sales promotion techniques in driving sales. Objectives include: (1) evaluating the effectiveness of different promotion techniques, (2) examini...

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