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1. EFFECT OF PRICING STRATEGIES ON SALES VOLUME -A CASE STUDY FPA MARKETING MODEL SHOP

Background of the study

Businesses today are facing one of the most competitive eras in history. The rise and fall of businesses and the outright failure of some businesses suggest that if businesses are not properly managed and do not have a clear direction, its organi...

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2. A STUDY ON THE ADOPTION OF ACCOUNTING INFORMATION AS THE MAJOR TOOL FOR DECISION MAKING

BACKGROUND OF THE STUDY

Almost every business worked toward achieving its intended, planned, and overall goals. Every company, especially small businesses, strives for efficiency and proper effectiveness, and the quality of accessible accounting informa...

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3. EFFECT OF PRICING STRATEGIES ON SALES VOLUME ( A CASE STUDY FPA MARKETING MODEL SHOP)

Businesses today are facing one of the most competitive eras in history. The rise and fall of businesses and the outright failure of some businesses suggest that if businesses are not properly managed and do not have a clear direction, its organizational performance and ultimately organizational...

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4. THE IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN ORGANIZATION: A CASE STUDY OF FIRST BANK NIGERIA PLC  

ABSTRACT

Competition is stiff within business environment has not been effective compared to the last decade. This study sought to establish the effects of marketing strategies on Productivity of small and medium enterprises in Nigeria. The study was guided by the m...

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5. EFFECTIVE PRICING STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF GLOBACOM GMS ENUGU METROPOLIS)

ABSTRACT

This study focused on the effective of pricing strategies for introducing a new product in the market (A case study of Globalcom GSM Enugu metropolis).

To carry out the research work the some of the following objective were set out. To find out the problem associated...

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6. THE EFFECT OF PRICING ON THE CONSUMPTION OF PHARMACEUTICAL PRODUCTS IN NIGERIAN HOSPITALS

Abstract  

Price is seen as the amount for which a product, service or idea is offered for sales regardless of its worth or value to potential buyers. Where as pricing in the other hand is the process of determining this value and converting it into monetary terms...

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7. TARGET COSTING AND ITS APPLICATION IN PRICING STRATEGIES

Abstract:

This research explores the application of target costing in pricing strategies within Lagos State, Nigeria. The objectives are to: (1) assess the effectiveness of target costing in achieving competitive pricing, (2) evaluate its impact on prod...

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8. THE ROLE OF MANAGEMENT ACCOUNTING IN PRICING DECISIONS AND ITS IMPACT ON PROFITABILITY AND MARKET COMPETITIVENESS

Abstract:

This research explores the role of management accounting in pricing decisions in Lagos State, Nigeria. The objectives are to: (1) assess how management accounting practices influence pricing strategies, (2) evaluate their impact on profitabili...

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9. THE ROLE OF COST ACCOUNTING IN PRICING DECISIONS: A CASE STUDY OF NESTLE NIGERIA LTD.

Abstract: THE ROLE OF COST ACCOUNTING IN PRICING DECISIONS: A CASE STUDY OF NESTLE NIGERIA LTD.

This research explores the role of cost accounting in pricing decisions, focusing on Nestle Nigeria Ltd. The objectives are to analyze how cost accounting data influences pricing strategies,...

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10. THE IMPACT OF COST-VOLUME-PROFIT ANALYSIS FOR DECISION-MAKING IN NIGERIA'S TEXTILE INDUSTRY

Abstract: THE IMPACT OF COST-VOLUME-PROFIT ANALYSIS FOR DECISION-MAKING IN NIGERIA'S TEXTILE INDUSTRY

This research explores the impact of cost-volume-profit (CVP) analysis on decision-making in Nigeria's textile industry, focusing on Lagos. The objectives are to assess how CVP...

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11. THE ROLE OF INTERNATIONAL ACCOUNTANTS IN TRANSFER PRICING

THE ROLE OF INTERNATIONAL ACCOUNTANTS IN TRANSFER PRICING

ABSTRACT

This research aims to investigate (1) the responsibilities of international accountants in the implementation of transfer pricing policies, (2) the challenges faced in maintaining compliance with global transfe...

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12. THE INFLUENCE OF PRICING STRATEGIES ON SALES PERFORMANCE

THE INFLUENCE OF PRICING STRATEGIES ON SALES PERFORMANCE

This research explores the influence of pricing strategies on sales performance. Objectives are: (1) to analyze the impact of various pricing strategies on sales, (2) to determine...

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13. THE ROLE OF COMPETITION IN SHAPING THE BUSINESS ENVIRONMENT

ABSTRACT: THE ROLE OF COMPETITION IN SHAPING THE BUSINESS ENVIRONMENT

The study’s objectives are to: 1) analyze the impact of competition on innovation; 2) evaluate the effects of competition on pricing strategies; and 3) assess t...

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14. THE INFLUENCE OF COST REDUCTION ON PRODUCT PRICING STRATEGIES

ABSTRACT

THE INFLUENCE OF COST REDUCTION ON PRODUCT PRICING STRATEGIES

This study examines the influence of cost reduction on product pricing strategies with the following objectives: (1) to evaluate how cost reduction impacts pricing decisions; (2) to identify effective cost...

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