1. CAUSES AND CONSEQUENCES OF PRE-MARITAL SEX AMONG SECONDARY SCHOOL STUDENTS IN NSUKKA LOCAL GOVERNMENT AREA
BACKGROUND OF THE STUDY
Sex is a term that is universally used so you would expect a good amount to be known about it. This is in part because the majority of societies regulate sexual activity. The family unit is the place where sexual activity or interactions are sche...
2. A COMPARATIVE SURVEY ON THE PERFORMANCE OF GOVERNMENT-OWNED AND PRIVATE-OWNED BROADCASTING MEDIA FIRMS IN NIGERIA
BACKGROUND OF THE STUDY
According to McQuail [2000], the word...
3. INFLUENCE OF SOCIO ECONOMIC BACKGROUND ON SECONDARY SCHOOL STUDENT PERCEPTION OF THEIR SCHOOL LEARNING ENVIRONMENT IN CALABAR MUNICIPALITY, CROSS RIVER STATE
Background to the study
Socio-economic background or status refers to a person’s position in a given group, society or culture as determined by wealth, occupation, education and social class. Amutabi (2003) discusses the impact of socio-economic status on children...
4. A SURVEY OF ACCOUNTING SYSTEM IN COMMUNITY BANKING
BACKGROUND OF THE STUDY
From the smallest receipts and payments of a small club to the published accounts of huge public enterprises, accountancy encompasses the installation of bookkeeping and accounting systems, the writing up of accounts, and the creati...
5. AN ASSESSMENT OF THE IMPACT OF ADVERTISING ON RURAL DWELLERS' BUYING HABIT
Background to the Study
Historically, there has been a vacuum in information sharing between vendors and purchasers. This was due to large-scale manufacture of various product kinds by various companies. Advertising becomes unavoidable in order to...
6. AN EVALUATION OF HOME MOVIES AND ITS INFLUENCE ON THE DRESSING PATTERNS OF STUDENTS OF TERTIARY INSTITUTIONS IN NIGERIA
Background of study
Home movies are valued as a means of mass communication all over the world. In Nigeria, there are about one million home movie film viewers who are influenced in some manner by the themes addressed in Nigerian home movies. The...
7. AN EXAMINATION OF MOSQUITOES' OPEN LARVAL HABITATS
Background of the study
Mosquitoes are extremely important to man's health and economic progress. Both human and animal illnesses are transmitted and spread by them (Gouge, 2012). Mosquitoes are the most significant arthropods for public health and...
8. AN EXAMINATION OF STUDENTS PARTICIPATION OF THE 18+ WARNING SIGN IN ALCOHOL ADVERTISEMENTS IN NIGERIA TERTIARY INSTITUTION
Background to the Study
The most widely used substance among teenagers is alcohol. It's a common toxin that may affect practically any organ or system in the body if consumed in excess (Anderson, 2007). As a result of intoxication, alcohol intake involves a risk of...
9. AN EXAMINATION OF THE LINK BETWEEN LEARNING PATTERN AND ACADEMIC ACHIEVEMENT OF STUDENTS
BACKGROUND OF THE STUDY
For some time, educational researchers have been examining the techniques by which individuals learn, a topic of significant interest to those working in higher education. This gave rise to the notion of learning styles, of which...
10. AN INVESTIGATION OF READING INTEREST OF SENIOR SECONDARY SCHOOL STUDENTS AND PREFERENCES BY GENDER OF STUDENTS IN NIGERIA
BACKGROUND TO THE STUDY
Learning has been revealed to be a highly difficult topic in the fields of education and psychology all across the world. Several researchers have attempted to describe it in various ways, and each description is somewhat correct...
11. MARKETING COMMUNICATION'S IMPACT ON PRODUCT DEVELOPMENT
BACKGROUND STUDY
In any commercial organization, as well as other sorts of groups, communication is a critical tool. It is an element that may help any company stay afloat. Communication also aids in comprehending the concepts and factors that cross an...
12. AUDIENCE PERCEPTION OF NIGERIAN NEWSPAPER ON THE INTERNET
Background of the Study
The Internet continues to evolve into a major news source. The internet is the worldwide system of interconnected computers which make use of telecommunication resources. It is defined by Ani (2010) as...
13. INFLUENCE OF SOCIO ECONOMIC BACKGROUND ON SECONDARY SCHOOL STUDENT PERCEPTION OF THEIR SCHOOL LEARNING ENVIRONMENT IN CALABAR MUNICIPALITY, CROSS RIVER STATE
Background to the study
Socio-economic background or status refers to a person’s position in a given group, society or culture as determined by wealth, occupation, education and social class. Amutabi (2003) discusses the impact of socio-economic s...
14. AN ASSESSMENT OF HOUSING DEMAND AND SUPPLY
Background of the study
Housing is one of the basic necessities of man and has no doubt a profound impact on the health, welfare and productivity of the individual others are clothing and food. Housing must not be considered purely as shelter but agains...
15. SATELLITE TELEVISION CHANNELS PREFERENCE AMONG YOUTHS
Background to the Study
With the shrinking of the world into a global village through the increasing sophistication of communication technologies, the local media in a nation is brought under fierce competition for local audience by the global media. What broadcasting d...
16. SUBJECT COMBINATION/CHOICES AND OCCUPATIONAL RELEVANCE
Background of the Study
In any contemporary society, the heart of the long process of preparing young people for life and work is centered in the educational system (Gesinde (1977)). But it has been observed that in Nigeria generally parental influence...
17. BRAND DIFFERENTIATION AND POSITIONING FOR MAXIMUM COMPETITIVE ADVANTAGE
BACKGROUND TO THE STUDY
Branding has been around for centuries as a means to distinguish the goods of one producer from those of another producer. To firms, brands represent enormously valuable pieces of legal property that can influence consumer behaviour, be bought an...
18. CAUSES AND CONSEQUENCES OF PRE-MARITAL SEX AMONG SECONDARY SCHOOL STUDENTS IN NSUKKA LOCAL GOVERNMENT AREA
BACKGROUND OF THE STUDY
Sex is a term that is universally used so you would expect a good amount to be known about it. This is in part because the majority of societies regulate sexual activity. The family unit is the place where sexual activity...
19. SUBJECT COMBINATION/CHOICES AND OCCUPATIONAL RELEVANCE
Background of the Study
In any contemporary society, the heart of the long process of preparing young people for life and work is centered in the educational system (Gesinde (1977)). But it has been observed that in Nigeria generally parental influence...
20. COMPARISON OF SOCIAL MEDIA AND RADIO STATIONS ON THE ASSESSMENT OF NEWS INFORMATION
Background of the Study
A century and half ago, communication between countries involved physical presence. Once, a reporter had to run as fast as possible back to the newsroom after interviewing and tried to beat the competition to print. Wit...
21. CONSUMER PREFERENCE FOR MALTA – GUINNESS, MALTINA AND VITA – MALT BRANDS OF MALT DRINKS
BACKGROUND OF THE STUDY
The introduction of Structural Adjustment Programme (SAP) in Nigeria has resulted in so many changes. Among these changes are those that occurred in the food and beverage industry.
In this industry, some of the ma...
22. INFLUENCE OF PARENTING STYLE ON CHILDREN IN UGBOWO COMMUNITY
BACKGROUND OF THE STUDY
Parenting style is a psychological construct representing standard strategies that parents use in their child rearing (Nnamadi, 2009). The quality of parenting is more essential than the quantity spent with the child. For instance a parent c...
23. TRAVEL LIFESTYLE AND OUTBOUND TOURISM INTENTION IN NIGERIA
Introduction
Nigeria, one of the leading oil producers in Africa, recorded stable economic growth during the review period, driven by growth in both the oil and agricultural and service sectors. Its gross domestic product (GDP) grew by 6.4% in 2013, acc...
24. THE IMPACT OF CULTURAL INFLUENCES ON CONSUMER BUYING BEHAVIOUR
BACKGROUND OF THE STUDY
The effectiveness of any marketing activities does not solely depend on the ability to offer competitive range of product and services rather sack up extensive campaigns for success, knowledge of the influences which affect buying preferences, is...
25. WELFARE SCHEME AND ITS IMPACT ON THE MOTIVATION OF WORKERS
BACKGROUND OF THE STUDY.
Purpose work in a organization for the purpose of meeting certain needs, these news inferences people’s behavior as Simon (1957:217) has aptly pointed out of the behaviour of individuals in a organization is largely orient...
26. ANALYSIS OF THE INFLUENCE OF PEAK MILK ADVERTISEMENT ON CONSUMER BEHAVIOUR
EXCERPT FROM THE STUDY
The dairy food market in Nigeria is competitive and is dominated by a few brands. The advent of new brands of Milk in the market makes it pertinent for an old brand like Peak Milk to seek ways of sustaining large market shares and increasing product patronage whic...
27. AUDIENCE PERCEPTION OF NIGERIAN NEWSPAPER ON THE INTERNET
Background of the Study
The Internet continues to evolve into a major news source. The internet is the worldwide system of interconnected computers which make use of telecommunication resources. It is defined by Ani (2010) as...
28. ASSESSING SOCIAL MEDIA AND ITS IMPACT ON 2019 ELECTION OUTCOMES IN NIGERIA
EXCERPT FROM THE STUDY
Looking at social media from a more practical point of view, Sweetser and Lariscy (2008) define social media as a read write Web, where the online audience moves beyond p...
29. EXAMINING SERVICE QUALITY AND OPERATIONAL CHALLENGES OF TRICYCLE TRANSPORTATION
EXCERPT FROM THE STUDY
The flow of goods and persons is at the heart of transportation. Given that it is an operation that allows an individual or a corporation to offer a service to another, it stands to reason that there must be rules of engagement or an idea of the t...
30. EFFECT OF ADVERTISEMENT ON CONSUMER BRAND PREFERENCE
EXCERPT FROM THE STUDY
Advertising has proved very effective in creating awareness for an unknown product. It is a means of attracting attention consumers to a relatively unknown product or service. It is worthwhile therefore to recommend the use of different advertising strategies like...
31. MARKETING PLANNING AS A MEANS OF ACHIEVING INCREASE IN MARKET SHARE IN NIGERIA
EXCERPT FROM THE STUDY
Eliaz & Spiegler (2008) on their own, presented a model of competitive marketing based on the notion that consumers are boundedly rational, and that firms use marketing tactics in an attempt to influence consumers’ decision process....
32. CULTURAL DIFFERENCES AND IT’S IMPACT ON NURSING PRACTICE IN NIGERIA
EXCERPT FROM THE STUDY
Diversity is about more than just race and gender; it encompasses disability, sexual orientation, ethnicity, religion, and veteran status, as well as differences in background, experience, education, and even thought. Diversity in...
33. A SURVEY ON THE CHALLENGES FACING HANDICRAFT BUSINESSES IN IMPLEMENTING PROMOTION STRATEGIES FOR THEIR PRODUCT
BACKGROUND OF THE STUDY
Marketing and promotion is a strategic tool for the business development and it helps in the proper growth and endurance of micro, small and medium enterprise. It plays a crucial role for the success of any enterprise and the lar...
34. THE ROLE OF ADVERTISING IN MOTIVATING CONSUMER BRAND PREFERENCE FOR BEVERAGES
EXCERPT FROM THE STUDY
Advertising as a promotional or communicational tool is an aid to trade for driving sales of the company’s products and services and also to build a brand identity and communicate changes or new products/services to the customers. It i...
35. ECONOMICS TEACHER’S EFFECTIVENESS AND ACADEMIC PERFORMANCE OF SENIOR SECONDARY SCHOOL STUDENTS
Background to the Study
The issues of poor academic performance of student in Nigeria have been of much concern to all sundry. The problem is so much that it has led to the widely acclaimed fallen standard of education. Education has been described as t...
36. EFFECTIVENESS OF INSTRUCTIONAL MEDIA IN TEACHING SECONDARY SCHOOL STUDENTS
Background to the Study
Instructional media are all the things the teachers make use of to aid the learners in their learning process; they are the means used to bring about effective teaching and learning. Obara and Okoh (2005) regard instructional str...
37. EFFECTS OF MASS MEDIA ON YORUBA CULTURE AND TRADITION
ABSTRACT
This study probes the effects which mass media has on the cultural values and tradition of the Yoruba people. It specifically tackles the effects of mass media on the culture and traditions of Erin Osun community. The research posits that the c...
38. EFFECTS OF VIOLENT FILMS ON NIGERIAN CULTURAL VALUES
ABSTRACT
This study was carried out to examine effect of violent films on Nigerian cultural values in Agege Local Government, Lagos State. Specifically, the study examined preference of violent films among teenagers in...
39. THE IMPACT OF THE MEDIA IN PROMOTING GOOD GOVERNANCE IN NIGERIA
Background to the Study
In today’s world of modern governance throughout the world, the issue of good governance has assumed the front burner as an essential necessity for social, economic and political advancements (World Bank, 1989, Nanda, 2006;...
40. THE IMPACT OF MARKETING SEGMENTATION ON PRODUCTION PLANNING IN AN ORGANISATION
BACKGROUND OF THE STUDY
Market segmentation is a vital issue in marketing strategy. Therefore, marketing segmentation is the sub-dividing of a market into district subset of customers where any subsets may conceivably be selected as a target to be...
41. ATTITUDE OF CONSUMERS TOWARDS NIGERIAN MADE GOODS
BACKGROUND OF THE STUDY
It is quite obvious to note that political and economic history of Nigeria has great influence on their trade relations as well on the consumption patterns of the people. The trend cannot be ignored by a meaningful study of consu...
42. COMMUNITY-BASED DIAGNOSIS AND MANAGEMENT OF CHILDHOOD MALARIA USING RAPID DIAGNOSTIC TEST AND MANAGEMENT WITH ARTEMISININ –BASED COMBINATION THERAPY IN TARABA STATE-NIGERIA
ABSTRACT
A cross-sectional study was conducted for fifteen (15) months (May, 2012 to July, 2013) to assess the efficacy of Rapid Diagnostic Test (RDT) in&n...
43. EATING HABIT AS A DETERMINANT OF ACADEMIC PERFORMANCE AMONG SECONDARY SCHOOL STUDENTS IN IKENNE LOCAL GOVERNMENT AREA
Background to the Study
Most students in our secondary schools today are finding it difficult to concentrate and do well in their studies and because of this, academic achievement becomes a problem. Many of the academic problems students face is fueled...
44. THE EXTENT OF USE OF INSTRUCTIONAL MATERIAL IN TEACHING AND LEARNING OF BASIC SCIENCE AND COMPUTER SCIENCE IN JUNIOR SECONDARY SCHOOL
BACKGROUND OF THE STUDY
Instructional materials are variety of materials in various formats which influence student’s learning and instructors teaching which have evolved in recent years to include computer and VCR play /recorder technology, text...
45. EVALUATION OF THE LEVEL OF NEWSPAPER READERSHIP AMONG CAREER WOMEN IN ABUJA
Background of the study
It is common knowledge that the most effective way to promote awareness is through the media, where useful information may be conveyed to thousands of people in a certain area from a reliable source. In other words, newspapers, r...
46. COMPUTERIZED INFORMATION SYSTEM FOR SMALL BUSINESS ENTERPRISE (CASE STUDY TEXACO FILLING STATION)
Background of the Study
The last two decades of the twentieth century saw the creation of a completely new global marketplace which established a new foundation for the twenty-first century global economy (Javalgi and White 2012). This economy has not only accelerated g...
47. DESIGN AND IMPLEMENTATION OF AN ONLINE BARCODE ATTENDANCE SYSTEM
ABSTRACT
Attendance is very important in every student. a single absent make a big difference in performance in the school. Most students of high school are prone to absence from classes claiming that the class is boring. Others due to laziness fail to attend classes, h...
48. A CASE STUDY ON DEMOCRACY AND NATIONAL DEVELOPMENT UNDER THE BUHARI ADMINISTRATION (2015-2019)
Background of the study
The connection between democratic government and economic progress at the national level is recognized and valued by many. This is due to the fact that democracy plays an extremely significant and significant part in nurturing na...
49. A CRITICAL ANALYSIS OF FACTORS RESPONSIBLE FOR FINANCIAL DISTRESS IN NIGERIA BANKING SECTOR
Background of the study
In a development economy, where it is believed that adequate financial resources are a pre-requisite for industrial transformation, the importance of capital as a necessary though not sufficient condition for economic growth is recognized. Howeve...
50. HOW ADVERTISING AFFECTS CONSUMER BRAND PREFERENCE
BACKGROUND OF THE STUDY
The French newspaper La Presse was the first to publish paid advertisements within its pages in June of 1836. This innovation enabled the publication to decrease its price, expand its readership, and increase its profitability; subsequent...
