TOPICS

Background of the study

Ethnic consciousness is the loyalty or attachment to an ethnic group either as a social, political and economic entity, or a cultural community. Whichever way we look at it, ethnic consciousness is based on the distinctiveness of...

ABSTRACT

 This study will critically analyze published research on the effectiveness of Rational Emotive Education (REE), the educational derivative of Rational Emotive Behavior Therapy (REBT), with students. It will look at the history of societal views of childre...

Abstract

post - retirement  is a very important stage in human development. post - retirement  is inevitable in the lives of workers, whether in private or public sector. All workers must retire one time or the other in their lives. It is however unfortunate t...

ABSTRACT

The study examined the effects of Rational-Emotive Behaviour and Systematic Desensitization therapies on SS1 Students‟ test anxiety in Government Senior Secondary School, Township, Jos. This was motivated by the increasing incidence of mass failure of students in West African E...

Background to the Study

Language is a set of signs and symbols used to pass messages across to people. Language, verbal and non-verbal, is a means of communication. In fact, the primary purpose of language is communication. Human beings express their thoughts, feelings and ideas through...

Abstract

This study investigates the news reporting of 2015 General Elections in some Nigerian newspapers using the lexico-grammatical analysis paradigm of SFG. The print media is one of the major channels of information dissemination with a peculiar language use. The problem lies on th...

ABSTRACT

Poetic discourse has always been considered an important aspect of discursive practices that presents a scholarly approach to creative uses of language. Poetic discourse is considered to be comprehensively language-dependent; it relies mainly on the rhetorical and pragmatic con...

Chapter One: Introduction

1.1 Background of the Study

Television documentaries have long served as a significant medium for the preservation and dissemination of historical kn...

Chapter One: Introduction

1.1 Background of the Study

Tabloid journalism, characterized by sensationalism, celebrity gossip, and dramatized reporting, has garnered significant attention for its influence on society, particularly among youth. In Kaduna North Local Government, K...

Background of the study
Traditional storytelling in Kano is an age-old practice that relies heavily on derivational morphology to enrich narratives and convey cultural wisdom. In Hausa language, storytellers creatively employ derivational processes—such as affixatio...

Background of the study
Yoruba folklore, with its rich oral traditions, serves as a repository of cultural values and historical experiences. Syntax, as the structural backbone of language, plays a crucial role in conveying these narratives with depth and nuance (Adebola,...

Background of the study
Digital communication has revolutionized language use, especially in indigenous Nigerian languages. This study examines how digital platforms—social media, messaging apps, and online forums—influence sentence structure. With the need for...

Background of the Study

Social media has transformed how language is used and evolved, particularly among urban youths. In Yoruba online communities, social media rhetoric—characterized by informal language, slang, and emotive expressions—plays a critical role in shaping dis...

Background of the Study
Social media has revolutionized communication, particularly through the rise of influencers who shape public opinion via platforms such as Instagram. Nigerian social media influencers are at the forefront of this transformation, using pragmatic mar...

Background of the Study
Social media trends significantly influence language use, and in Nigeria, Twitter hashtag campaigns have emerged as focal points for examining pragmatic adaptations. This study explores how trending hashtags on Twitter shape the pragmatic strategie...

Background of the Study
Political advertising is a critical component of election campaigns, where language is employed strategically to persuade voters and shape public opinion. In Nigeria, political advertisements utilize a range of pragmatic strategies to deliver persu...

Background of the Study
Online advertising in Nigeria has experienced exponential growth, with viral marketing campaigns becoming a key tool for brand promotion. Pragmatic strategies—such as the use of humor, direct appeals, and cultural references—are instrum...

Background of the study
Efik poetry is a profound expression of the cultural and aesthetic values of the Efik people, characterized by rich metaphors, rhythmic structures, and cultural idioms. Translating this poetry for international readership presents...

Background of the Study
Digital forums have revolutionized communication, providing spaces for users to engage in discussions on various topics. In Nigeria, online forums have become platforms for vibrant discourse where pragmatic variations—such as the use of infor...

Background of the Study
Hausa, one of Nigeria’s prominent languages, has a rich tradition of oral storytelling that has long served as a vehicle for cultural expression and moral instruction in Northern Nigeria. The morphosyntactic structures embedded in these oral...

Background of the Study :
Digital communication has dramatically reshaped language use worldwide, and Nigerian social media users are at the forefront of these changes. Hashtags and emojis have emerged as integral elements in online discourse, influencing the syntactic str...

Background of the Study :
Digital literacy has become a cornerstone of effective communication in the 21st century. In Nigeria, where online platforms are increasingly used for information exchange, pragmatic awareness—the ability to use language appropriately in var...

Background of the Study
Live sports commentaries in Nigeria are renowned for their energetic delivery and emotive language, which play a crucial role in engaging audiences during live broadcasts. Phonetic intensity, encompassing elements such as pitch variation, volume, a...

Background of the Study
Hausa, with its extensive oral tradition, offers a unique perspective on syntactic variability—a feature that enriches the narrative quality of folktales. Oral traditions in Northern Nigeria are central to cultural preservation, transmitting...

Background of the Study
Vowel modulation plays a crucial role in Nigerian English, influencing speech intelligibility and listener engagement. In radio announcements, vowel modulation not only enhances the emotive quality of the spoken word but also aids in delineating me...

Background of the Study
Electoral slogans are a vital component of political advertising in Nigeria, serving as succinct expressions of campaign messages and political ideologies. Pragmatic strategies employed in these slogans are critical for capturing voter attention an...

Background of the Study
Online advertising in Nigeria has witnessed rapid growth, particularly through viral marketing campaigns that leverage social media platforms to capture consumer attention. This study appraises the pragmatic strategies employed in Nigerian online a...

Background of the Study
Festival announcements in Nigeria not only serve as public notifications but also as vibrant expressions of cultural identity, demonstrating high levels of pragmatic flexibility. Pragmatic flexibility refers to the language’s ability to adapt...

Background of the Study
Digital marketing in Nigeria has rapidly evolved with the advent of social media platforms, where viral video content plays a significant role in brand communication. Video captions, as a concise text component accompanying visuals, are instrumenta...

Background of the Study
Political advertisements in Nigeria play a pivotal role in shaping public opinion during electoral campaigns. Semantic framing—the strategic use of language to highlight certain aspects of an issue while downplaying others—is central to...

Background of the Study
Social media campaigns in Nigeria have revolutionized public discourse, with Twitter activism emerging as a potent tool for social and political mobilization. This study examines pragmatic innovations in Nigerian social media campaigns by analyzing...

Background of the Study
Digital rhetoric has emerged as a critical area of study in understanding how language constructs political narratives online. In Nigeria, social media platforms serve as vibrant arenas for online political debates where digital rhetoric is employe...

Background of the Study
Digital narratives have become essential in shaping how meanings are constructed and communicated online. In Nigeria, Facebook posts serve as a primary medium where digital storytelling influences semantic development. Users incorporate anecdotes,...

Background of the Study
Digital rhetoric, the art of persuasive communication in online spaces, plays a critical role in shaping public opinion and political discourse. In Nigeria, Twitter political hashtags have emerged as potent rhetorical tools that encapsulate complex...

Background of the Study
Digital communication has redefined pragmatic practices by integrating multimodal elements that extend beyond traditional language. In Nigeria, platforms such as Facebook and TikTok offer distinct environments for pragmatic expression. Facebook, wi...

Background of the study
Digital visual narratives, particularly through Instagram Story captions, have introduced novel ways of constructing meaning and language in Nigeria. These captions, which accompany visual content, combine creative storytelling with...

Background of the study
WhatsApp group chats in Nigeria serve as vibrant spaces for linguistic creativity where codeswitching is routinely employed to navigate diverse communicative contexts. In these digital conversations, users seamlessly alternate betw...

Background of the study
Digital pragmatic strategies are essential in managing conversation and conveying nuanced meanings in Nigerian social media. On Twitter, users employ concise pragmatic markers and emotive cues to overcome character limits, while Ins...

Background of the Study
Visual narratives on social media have revolutionized how language is adapted and reimagined in digital contexts. In Nigeria, Instagram story captions provide a unique space where visual elements and textual modifications converge to form novel mor...

Background of the study

Digital pragmatic strategies are essential for effective online communication, shaping how users convey tone, intent, and social cues. In Nigeria, Facebook and Twitter serve as prominent platforms where distinct pragmatic approaches are evident. Facebook, with it...