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1. EFFECTIVE COMMUNICATION IN ENHANCING PRODUCTIVITY IN NIGERIAN UNIVERSITIES

Background of the study

There is a general saying that “there is no smoke without fire,” this also means that there is no organization without communication. Every organization requires the effective utilization and management of effective communication and...

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2. A CRITICAL EVALUATION OF ORGANIZATIONAL CULTURE AND ITS IMPACT ON CONSTRUCTION PROJECT COMPLETION RATE IN NIGERIA

BACKGROUND OF STUDY

The construction sector, according to Ashworth et al. (1997), is one of the most important sectors of the economy, employing a varied variety of skilled and unskilled people. These professionals offer a wide range of products and se...

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3. A CRITICAL INVESTIGATION OF LEADERSHIP IN NIGERIA CIVIL SERVICE: A THEORETICAL REVIEW

Background of the study

Leadership is one concept that has emerged in productive connections between companies and society at large. Leadership is described as the process by which an individual inspires a group of people to work toward a shared goal or...

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4. IMPROVING PRODUCTIVITY IN THE CONSTRUCTION INDUSTRY THROUGH HUMAN RESOURCES DEVELOPMENT

Background To The Study

Human Resource Management (HRM) is of strategic importance in all organizations. It contributes to the success of the organization and creates competitive advantage for the organization (Rana & Rastogi, 2010). The way HRM practices and polici...

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5. AN ANALYSIS OF TRADE UNION AND ITS IMPACT ON WORKERS COMMITMENT AND ORGANIZATIONAL PRODUCTIVITY

BACKGROUND OF THE STUDY

The term "trade union" refers to an organization of wage and salary earners created for the goal of preserving and enhancing the working circumstances of its members in a corporation or organizatio...

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6. AN EVALUATION OF COMPETITIVE STRATEGY AND ITS IMPACT ON AND ORGANIZATIONAL PERFORMANCE IN THE NIGERIAN BANKING INDUSTRY

BACKGROUND OF THE STUDY

The name Bank is derived from the Italian word banco, which means "desk/bench" and was used by Florentine bankers during the Renaissance to execute this transaction over a desk covered by a green tablecloth. However, th...

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7. EVALUATION OF THE ADAPTATION STRATEGIES TO CLIMATE VARIABILITY AMONG ARABLE CROP FARMERS

Background of the Study

Agriculture is one of Nigeria's most significant economic sectors, accounting for over 42 percent of the country's GDP and more than 70 percent of non-oil exports. It meets more than 80% of the country's food requirements. Approximate...

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8. HUMAN RESOURCE MANAGEMENT PRACTICES AND ITS EFFECTS ON THE CORPORATE PERFORMANCE OF GLAXOSMITHKLINE, OGUN STATE, NIGERIA

BACKGROUND OF THE STUDY

Organizations in today's world are continuously under pressure to enhance service and production. The precariousness of the external working environment, along with the quick pace of technology development, necessitates new w...

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9. THE EFFECTS OF PUBLIC RELATIONS ON ORGANIZATION. (CASE STUDY OF ZENITH BANKS IN ANAMBRA STATE)

Background of the study

Public Relation is the art and social science of analyzing trends predicting their consequences, counselling organization’s leaders and implementing planned programmes of actions, which will serve the interest of both the o...

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11. BRAND DIFFERENTIATION AND POSITIONING FOR MAXIMUM COMPETITIVE ADVANTAGE

BACKGROUND TO THE STUDY

Branding has been around for centuries as a means to distinguish the goods of one producer from those of another producer. To firms, brands represent enormously valuable pieces of legal property that can influence consumer behaviour, be bought an...

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12. THE EFFECTS OF PUBLIC RELATIONS ON ORGANIZATION: CASE STUDY OF ZENITH BANKS IN ANAMBRA STATE

Background of the study

Public Relation is the art and social science of analyzing trends predicting their consequences, counselling organization’s leaders and implementing planned programmes of actions, which will serve the interest of both the o...

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13. THE IMPACT OF ADVERTISING AND PROMOTIONAL STRATEGIES ON ORGANIZATION

BACKGROUND OF THE STUDY

Advertising consist of all the activities in presenting to a group. A non personnel, oral or visual, openly sponsored message regarding the products, services or ideas this messages are spread through one or more media and is pai...

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14. EFFECTIVE COMMUNICATION IN ENHANCING PRODUCTIVITY IN NIGERIAN UNIVERSITIES

Background of the study

There is a general saying that “there is no smoke without fire,” this also means that there is no organization without communication. Every organization requires the effective utilization and management of effective c...

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15. THE IMPACT OF ADVERTISING AND PROMOTIONAL STRATEGIES ON ORGANIZATION

Background of the Study

Advertising consist of all the activities in presenting to a group. A non personnel, oral or visual, openly sponsored message regarding the products, services or ideas this messages are spread through one or more media and is pai...

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16. THE ROLE OF HUMAN RESOURCE IN ORGANIZATIONAL PERFORMANCE

Background to the Study

Human resource management is concerned with the supervision and controlling of employees so as to enhance organizational performance. Human resource management covers such practices such as human resource planning, recruitment an...

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17. BRAND IDENTITY AND MARKETING PERFORMANCE OF BEVERAGES FIRMS IN NIGERIA

EXCERPT FROM THE STUDY

Brands today play a number of important roles that improve consumers’ lives and enhance the financial value of firms. Brands identify the source or maker of a product and allow consumers either individuals or organizations to assign responsibility to a parti...

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18. E-MARKETING AND SMALL SCALE BUSINESS IN NIGERIA THREAT OR OPPORTUNITIES

BACKGROUND OF THE STUDY
Small-scale businesses in Nigeria play a very vital role in the development of its economy. Over the years various policies both from the government and some of the private sector actors have been developed to create enabling enviro...

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19. INVESTIGATING THE INFLUENCE OF HUMAN RESOURCE MANAGEMENT ON ORGANIZATIONAL PRODUCTIVITY

EXCERPT FROM THE STUDY

Schultz (1961) proposed the human capital theory, which was further expanded by Nobel Prize winner economist Garry S. Becker in 1962 and 1964. Because of the competitive nature of businesses, the presence of globalization factors, technology, econ...

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20. THE RELEVANCE OF MARKETING INFORMATION SYSTEM IN THE ACHIEVEMENT OF ORGANIZATIONAL OBJECTIVE

EXCERPT FROM THE STUDY

Marketing information is often obtained from outside the organization management perceives the opportunities and threats with which it has to respond to and dealing with them not only in equilibrium manner but also trying to out-perform the compet...

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21. COMPENSATION MANAGEMENT AS A TOOL FOR IMPROVING ORGANISATIONAL PERFORMANCE IN THE PUBLIC SECTOR

BACKGROUND TO THE STUDY

The compensation of employees at all level has become one of the major functions of human resource management. It is one of the most important, complex and problematic issues in managing human resources in any organization. Every...

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22. AN ASSESSMENT OF GUESTS SATISFACTION OF SERVICE QUALITY IN THE HOTEL INDUSTRY

ABSTRACT

This study was carried out to examine the assessment of guests satisfaction of service quality in the hotel industry in Uyo Local Government, Akwa Ibom State. Specifically, the study examined the relationship of service...

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23. AN EMPIRICAL INVESTIGATION OF COVID-19 ON PRODUCT SALES AND MARKETING

ABSTRACT

This study is carried out to examine an empirical investigation of Covid-19 effect on Products’ Sales and Marketing using Ogbongonogo Market Asaba, Delta State.The survey research design and . Convenience sampling was employed for the stu...

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24. BEYOND CORPORATE SOCIAL RESPONSIBILITY: CREATED SHARED VALUE AND SUSTAINABLE DEVELOPMENT

ABSTRACT

This study examines the paradigm shift in business sustainability strategy from corporate social responsibility (CSR) to created shared value. The created shared value as a revolutionary strategic management thinking is defined as the policies...

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25. BRAND DIFFERENTIATION AND POSITIONING FOR MAXIMUM COMPETITIVE ADVANTAGE (A STUDY OF DANGOTE NOODLES)

ABSTRACT

In the market place, no company can win if its market offering resembles every other company’s product. Companies must pursue relevant positioning and differentiation. As part of branding strategy, a company and its offering must represent a distinctive b...

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26. ASSESSMENT OF THE CONTRIBUTION OF EMPLOYEES COMMITMENT ON ORGANIZATION PRODUCTIVITY

Background of the Study

Most organizations have realized that the performance of their workers plays a vital role in determining the success of the organization (Zheng, 2010; Ajila and Awonusi, 2004). As such, it is important for employers and managers...

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27. ROLE OF MOBILE MONEY IN ENHANCING BUSINESS PERFORMANCE

Background to the study

Businesses, which involve individuals, groups of individuals, companies or corporations in public and private sectors play an important role in the economic development of a given country. In this era of globalization, the demand...

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28. COMPUTERIZED INFORMATION SYSTEM FOR SMALL BUSINESS ENTERPRISE (CASE STUDY TEXACO FILLING STATION)

Background of the Study

The last two decades of the twentieth century saw the creation of a completely new global marketplace which established a new foundation for the twenty-first century global economy (Javalgi and White 2012). This economy has not only accelerated g...

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29. A SURVEY ON EFFECTIVE MANAGEMENT OF HUMAN RESOURCES AND ITS EFFECT IN RESOLVING UNEMPLOYMENT PROBLEMS IN NIGERIA

BACKGROUND AND NEED FOR THE STUDY

An organization makes use of a wide variety of resources, including monetary, natural, and human resources. Human resources continue to be the most crucial aspect of every business, and this is due to the fact that with...

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30. THE EFFECT OF NPOWER PROGRAMME ON YOUTHS IN NIGERIA

​​​​​​​Background of the study

The Nigerian federal government is the one that is financially supporting the N-Power youth empowerment programme. N-Power addresses the problem of high youth unemployment by establishing a framework for the widespread and pertinent acquis...

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31. AN ASSESSMENT OF QUALITY CONTROL AS A MEANS OF IMPROVING PERFORMANCE IN A PRODUCTION COMPANY

​​​​​​​Background of the study

Manufacturing businesses are shifting their focus toward three primary competitive areas as a result of the pressure brought on by globalization: quality, cost, and responsiveness. The pursuit of quality has emerged as a topic of concern o...

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32. APPRAISAL AND CHALLENGES OF INTERNET BANKING SYSTEM IN NIGERIA BANKING ENVIRONMENT

Background of the Study

The application of information and communication technology concepts, techniques, policies and implementation strategies to banking services has become a subject of fundamental importance and concerns to all banks and indeed a pr...

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33. A CRITICAL REVIEW OF TOTAL QUALITY MANAGEMENT AND IMPACT ON CUSTOMER RETENTION AND SATISFACTION

BACKGROUND TO THE STUDY

Total quality management is a company-wide management concept that focuses on continually improving the quality of products/services/processes by concentrating on the requirements and expectations of the customers in order to improve customer ret...

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34. INVESTIGATION INTO THE IMPACT OF COMPENSATION AND REWARD SYSTEM ON ORGANIZATIONAL PERFORMANCE

Introduction 

Organizations are established with the aim of effectively utilizing various available human and non-human resource to achieve certain objective. Among these resources in human, which is commonly seen as the most valuable asset an organization could us...

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35. MARKETING OF LIBRARY PRODUCTS AND SERVICES AND ITS CHALLENGES TO PROFESSIONALS

Background of the study

Academic libraries are transforming in the new information age as a result of quickly changing media technologies, increased user tastes and expectations, competition from other information sources such as the internet, and shrin...

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36. AN ANALYSIS OF BUSINESS ENVIRONMENT ON THE SUCCESS AND GROWTH OF THE ORGANISATION

Background to the study

Business refers to any commercial or economic activity that is focused on maximizing profit for the firm. The primary purpose of business organizations is to generate money, develop their operations, and survive in their respective markets. In to...

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37. IMPACT OF GLOBALIZATION ON THE GROWTH OF NIGERIA ECONOMY

Background to the Study

Trading is an essential component of all multinational businesses, whether they operate in a single country or on a worldwide scale. Goods are manufactured in one nation, distributed in another, and transported across borders to...

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38. INFLUENCE OF INVENTORY MANAGEMENT ON FINANCIAL PERFORMANCE OF THE NIGERIAN MONEY DEPOSIT BANKS

Background to the Study

Inventory is a stock pile of products that a company offers for sale in various components that make up the product, such as raw material stock, goods in process, finished goods in stores, and spares (Helen, 2016).

Inve...

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39. SOCIAL ACCOUNTING AND FINANCIAL PERFORMANCE OF LISTED(OR QUOTED) MANUFACTURING FIRMS IN LAGOS STATE OF NIGERIA

Background to the study

Social accounting is the branch of accounting that assists a business in being accountable to all of its stakeholders in all of its operations and activities. Social accounting practices are concerned with the gathering and disse...

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40. INFORMATION AND COMMUNICATION TECHNOLOGY AS A TOOL FOR CREATING JOB OPPORTUNITIES IN NIGERIA

ABSTRACT

Information and Communication Technology (ICT) has become a major tool for gaining competitive advantage in the corporate world and as such has been integrated into the operations of most high performing organizations in every economy. This study on the In...

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41. THE EFFECT OF ELECTRONIC PAYMENT SYSTEM ON CUSTOMER SATISFACTION IN NIGERIA BANKING SYSTEM

ABSTRACT

This study was carried out to examine the effect of electronic payment system on customer satisfaction in Nigeria banking system with special reference to Access bank plc of Nigeria. Specifically, the study aims to   ev...

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42. THE IMPACT OF EFFECTIVE PLANNING AND CONTROL ON THE PURCHASING ACTIVITIES OF A MANUFACTURING COMPANY (CABUARY LTD AS A CASE STUDY)

ABSTRACT

A company will have stated objectives, but the individual manager must interpret what company officials actually say and do. For example: chief executive financial officers (CFOs), backed by the law of the land, will usually stress their responsibility to the stockholders. But...

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43. THE IMPACT OF STRATEGIC MARKETING PRACTICES TO THE EFFECTIVENESS AND EFFICIENT PERFORMANCE OF SMALL SCALE AND MEDIUM ENTERPRISE

Background Of The Study

The problem of marketing of Small-Scale Enterprises is truly born of our time; it is product of the standard of timing enjoyed by advanced communities and the ways in which those communities organize the res...

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44. THE IMPORTANCE OF BRANDING AND PACKAGING AS A MEANS OF SALES PROMOTION IN AN ORGANIZATION IN NIGERIA

ABSTRACT

This study was carried out to examine the importance of branding and packaging as a means of sales promotion in an organization in Nigeria  using Coca-Cola Company as case study. To achieve this 4 research questions and 2 research hypothes...

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45. COMMUNICATION AS INDISPENSABLE TOOL FOR EFFECTIVE ADMINISTRATION

Abstract

Every activity in an organization requires human beings to interact, exchange information and co-ordinate other peoples' efforts. Such information becomes the basis for decisions affecting product lines, operation planning, marketing strategy, etc. Thus, al...

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46. EFFECT OF BRAND EQUITY MEASUREMENTS ON SERVICE DELIVERY IN THE NIGERIAN INSURANCE INDUSTRY

Background to the Study

In today’s economy, the financial services industry that insurance belongs is exposed to increasing performance pressures and competitive forces (Goergen, 2001). Modern media, such as the internet, have created new challenges for this indus...

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47. EFFECT OF DIGITAL MARKETING ON PERFORMANCE OF SMALL AND MEDIUM SCALE ENTERPRISES

ABSTRACT

The growth and spread of internet with an extraordinary pace over the last few decades has resulted in its increased use for marketing purpose; this is internet marketing. Internet as a marketing tool provides significant opportunities for companies to seek and adopt innovative...

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48. EFFECTS OF GLOBALISATION ON HUMAN RESOURCE PRACTICE IN NIGERIA

Abstract 

Human resources management remains indispensable in engendering competitive advantage of any firm in this era of tense global business competition. If the Nigerian public service must keep pace with competition, which a globalized world has made more com...

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49. E-MARKETING AND SMALL ENTERPRISE THREATS AND OPPORTUNITIES

ABSTRACT

The growth and spread of internet with an extraordinary pace over the last few decades has resulted in its increased use for marketing purpose; this is e-marketing. Internet as a marketing tool provides significant opportunities for companies to seek and adopt innovative practi...

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50. FRANCHISING AS A CORPORATE STRATEGY FOR INCREASING ORGANIZATIONAL PROFITABILITY

Abstract

This study is aimed at investigating franchising as a corporate strategy for increasing organizational profitability. The study focused on British American Tobacco (Nig) Ltd Zaria (BAT). The study used primary data collected with the use of questionnaire d...

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