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1. A COMPARATIVE SURVEY ON THE PERFORMANCE OF GOVERNMENT-OWNED AND PRIVATE-OWNED BROADCASTING MEDIA FIRMS IN NIGERIA

​​​​​​​BACKGROUND OF THE STUDY

According to McQuail [2000], the word...

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2. A STUDY OF MEDIA OWNERSHIP AND THE CREDIBILITY OF NEWS REPORTING IN NIGERIA

Background of the Study

As a watchdog and a mirror of the country, the media plays an important role in society and has a significant effect on editorial policy. We will include not only the mechanical devices that transmit and sometimes, messages (TV c...

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3. IMPACT OF SOCIAL MEDIA IN LOCAL GOVERNMENT ADMINISTRATION IN NIGERIA

BACKGROUND OF THE STUDY

In the last few years, the social media phenomenon has become increasingly entertaining across the world. According to Alford, (2013), social media is a type of online media that expedites conversation as opposed to traditional media, which deliv...

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4. MISREPRESENTATION OF AFRICA IN BROADCASTING MEDIA

Communication has been an effective tool of conveying knowledge throughout history. In reality, communication has evolved into an infrastructure for information flow across all industries. Fabian is a character in the film Fabian (2013). Radio broadcasting, in particular, has made significant con...

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5. A STUDY ON AUDIENCE PERCEPTION OF THE MEDIA IN MOBILIZING WOMEN FOR POLITICAL PARTICIPATION

Background to the Study

Purdar is a very harsh kind of rejection of women's participation rights. Women encounter a variety of impediments to full involvement in different parts of social life in Nigeria, owing to established cultural beliefs that d...

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6. AN ANALYSIS OF NEWSPAPERS IN THE COVERAGE OF KIDNAPPING IN THE SOUTH WEST NIGERIA: A COMPARATIVE REVIEW OF PUNCH AND GUARDIAN NEWSPAPERS

Background of the Study

During the past decade and a half, Nigeria had an extraordinary succession of agitations in the form of kidnappings and abductions, armed robberies, bombings, and carnages of varying magnitudes. Despite the fact that kidnapping h...

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7. AN ASSESSMENT OF ELECTRONIC MEDIA AND ITS ROLE IN NATIONAL IMAGE BUILDING IN NIGERIA

BACKGROUND OF THE STUDY

In today's dynamic Nigerian culture, the significance of broadcasting and broadcast media as agents of rural and national development, particularly at the information dissertational level, is now well acknowledged and embrace...

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8. AN ASSESSMENT OF PUBIC PERCEPTION OF HEALTH-RELATED RADIO PROGRAMMES IN NIGERIA

Background Of The Study

One of humanity's recurring concerns is the predominance of health-related issues, as existing diseases spread and new ones arise with little or no knowledge about those illnesses and diseases. As a result, the incidence of d...

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9. AN ASSESSMENT OF PUBLIC RELATION AS AN AID TO SUCCESSFUL GOVERNMENT BUSINESS ADMINISTRATION

BACKGROUND OF THE STUDY

The word "public relations" has already been defined by several authors from various perspectives.

Nwokoye (1984) defined public relations as the activities of a cooperative union, government, or other organiz...

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10. AN ASSESSMENT OF CONSUMERS BELIEVABILITY OF TV COMMERCIAL CLAIMS

BACKGROUND OF STUDY

Advertisements have long been recognized as a powerful tool for tempting and persuading customers to buy a variety of goods and services. There has been an upsurge in brand loyalty among customers of particular items since the introd...

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11. AN EVALUATION OF HOME MOVIES AND ITS INFLUENCE ON THE DRESSING PATTERNS OF STUDENTS OF TERTIARY INSTITUTIONS IN NIGERIA

Background of study  

Home movies are valued as a means of mass communication all over the world. In Nigeria, there are about one million home movie film viewers who are influenced in some manner by the themes addressed in Nigerian home movies. The...

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12. AN EVALUATION OF THE NTA INTEGRATION PROGRAM

Background of the study

The media, particularly television, plays a critical role in promoting national integration. Since its inception, television has grown to be a very essential and powerful medium of public communication. Its synchronized broadcast...

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13. IMPACT OF OWNERSHIP STRUCTURE ON THE OBJECTIVITY OF PRIVATE BROADCASTING STATIONS IN NIGERIA

Background of the Study

Media as a watchdog and the mirror of the nation perform crucial roles in the society and as well it is influence in its editorial policy. Lazar field and Kendal (2002,p.32), insist that mass is truly applicable to the medium of...

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14. AN INVESTIGATION OF THE AGITATION AND CLAMORING FOR RESTRUCTURING OF NIGERIA FEDERATION

Background of the study

For some months, the discourse of restructuring has dominated the public sphere, and this theme has been disseminated via the use of digital, print, and electronic media. Restructuring appears to be the in-thing currently in every quarter. Until...

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15. AUDIENCE PERCEPTION OF NIGERIAN NEWSPAPER ON THE INTERNET

Background of the Study

The Internet continues to evolve into a major news source. The internet is the worldwide system of interconnected computers which make use of telecommunication resources. It is defined by Ani (2010)  as...

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16. MISREPRESENTATION OF AFRICA IN BROADCASTING MEDIA

Background of the study

Communication has been an effective tool of conveying knowledge throughout history. In reality, communication has evolved into an infrastructure for information flow across all industries. Fabian is a character in the film Fabian...

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17. THE ECONOMIC IMPLICATION OF INCREASING EXTERNAL DEBT LIABILITY IN NIGERIA

A HISTORICAL PERSPECTIVE OF NIGERIA’S EXTERNAL DEBT

The management of Nigeria’s external debt has been a major macroeconomic problem especially since the early 1980s. For many years now, the country’s debt has been growing in spite of the efforts being...

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18. THE IMPACT OF SOCIAL MEDIA ON THE ACCEPTANCE OF THE COVID-19 VACCINE IN TARABA STATE NIGERIA

BACKGROUND OF THE STUDY

In the last few years, the social media phenomenon has become increasingly entertaining across the world. According to Bazley, (2016), social media is a type of online media that expedites conversation as opposed to traditional m...

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19. THE INFLUENCE OF HOME VIDEOS ON THE SOCIAL LIFE OF ABIA STATE UNIVERSITY STUDENTS

Background of the study

Home video is one of the strongest media outlets and because it is widespread, it could influence the culture of the any society, especially among the younger generation. The home video business distributes films, telemovies and...

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20. MISREPRESENTATION OF AFRICA IN BROADCASTING MEDIA

Background of the study

Communication has been an effective tool of conveying knowledge throughout history. In reality, communication has evolved into an infrastructure for information flow across all industries. Fabian is a character in the film Fabian...

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21. NIGERIA’S IMAGE AND THE PLACE OF THE PUBLIC RELATION IN ITS RECONSTRUCTION

BACKGROUND OF STUDY

Nigeria is one of the famous and great countries that is surrounded with an extremely large number of problem

This ugly situation had created a bridge in their relationship with other countries. In addition to over the prob...

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22. NIGERIAN MAINTENANCE CULTURE: AN INVESTIGATION INTO NIGERIAN POSTAL SERVICES

AN OVERVIEW

Nigerian postal service (NIPOST) is one of the parastatals under he ministry of communications ,meanly known as post and telecommunication. (P&T)

The defunction of  (P&T) in the year 1985 brought NIPOST into existence....

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23. SATELLITE TELEVISION CHANNELS PREFERENCE AMONG YOUTHS

Background to the Study

With the shrinking of the world into a global village through the increasing sophistication of communication technologies, the local media in a nation is brought under fierce competition for local audience by the global media. What broadcasting d...

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24. ATTITUDE OF TELEVISION AUDIENCE TOWARDS COMMERCIAL INTERRUPTION OF TELEVISION PROGRAMMES

Television industry in Nigeria is still in its infant stage comparatively to its counterparts in other parts of the developed world. However, it has metamorphosed remarkably within this short period of its history. There have been some achievement and new dimensions in its scope of operation for...

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25. COMPARISON OF SOCIAL MEDIA AND RADIO STATIONS ON THE ASSESSMENT OF NEWS INFORMATION

Background of the Study

A century and half ago, communication between countries involved physical presence. Once, a reporter had to run as fast as possible back to the newsroom after interviewing and tried to beat the competition to print. Wit...

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26. CONSUMERS BELIEVABILITY OF TV COMMERCIAL CLAIMS

    1. Background Of The Study

Globally, adverts have been known to be a great source/or means of luring and convincing consumers to purchase various goods and services. Since the inception of adverts there has be...

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27. THE EFFECT OF SOCIAL MEDIA ON STUDENTS ACADEMIC PERFORMANCE (A STUDY OF OBAFEMI AWOLOWO UNIVERSITY, ILE-IFE, OSUN STATE)

Background Of The Study

The advent of the internet in the 1990s led to major developments in the world of communication. Today the Internet has taken a firm place in people's lives. It is difficult to imagine a young man who at least once a day did...

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28. IMPACTS OF EFFECTIVE COMMUNICATION ON ORGANIZATIONAL PERFORMANCE IN MANUFACTURING INDUSTRY

Background To The Study

One of the uniqueness of the human person is the ability to objectify his thoughts and ideas through language. With the social evolution of language, especially speech language, man was able to widen the gap between him and the r...

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29. IMPORTANCE OF INDIGENOUS LANGUAGE IN BROADCASTING MEDIA

BACKGROUND OF THE STUDY

The broadcast media have been considered an important public domain in the use, promotion and maintenance of language in line with the sociolinguistic nature and dictates of their host communities (Silentman, 1995; Davi...

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30. IMPACT OF OWNERSHIP STRUCTURE ON THE OBJECTIVITY OF PRIVATE BROADCASTING STATIONS IN NIGERIA

ABSTRACT- The assertion that says he who pays the pipers dictates the tune agreed more with this study because there are lots of government controls and influences on Nigerian journalists especially those working with the state media. Government dictates to journalists what they...

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31. IMPORTANCE OF INDIGENOUS LANGUAGE IN BROADCASTING MEDIA

ABSTRACT:- This research work was designed to finding out the importance of indigenous language in broadcast media. This project, therefore, clamoured for the development of indigenous language in the electronic media. Moreover, this project...

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32. WELFARE SCHEME AND ITS IMPACT ON THE MOTIVATION OF WORKERS

BACKGROUND OF THE STUDY.

Purpose work in a organization for the purpose of meeting certain needs, these news inferences people’s behavior as Simon (1957:217) has aptly pointed out of the behaviour of individuals in a organization is largely orient...

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33. THE INFLUENCE OF JOURNALISM CODE OF ETHICS ON JOURNALISM PRACTICE

Background of the Study

Journalism is fundamental in ensuring purposeful and peaceful co-existence in the society. They are indispensable to the success of every human endeavour. Through their agenda  – setting role, the journalism practice s...

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34. THE REORIENTATION OF FAMILY VALUES THROUGH RADIO BROADCAST CAMPAIGNS ON GENDER-BASED VIOLENCE AGAINST WOMEN

EXCERPT FROM THE STUDY

This study focuses on reorientation of family values through radio broadcast campaigns on gender-based violence against women in south-east Nigeria. Hence the study will be significant to the Nigerian government on the necessary approach that can...

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35. ASSESSMENT OF ADVERTISING AS A SURVIVAL STRATEGY FOR MASS MEDIA ORGANIZATION

BACKGROUND OF THE STUDY
Nigeria Television Authority Enugu was established in the year 1960 by the Premier of an Eastern region of Nigeria Dr. Michael Okpara. It was the oldest television station in Nigeria. It was received in the thirteen states of the fe...

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36. AUDIENCE PERCEPTION OF NIGERIAN NEWSPAPER ON THE INTERNET

Background of the Study

The Internet continues to evolve into a major news source. The internet is the worldwide system of interconnected computers which make use of telecommunication resources. It is defined by Ani (2010)  as...

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37. AN ASSESSMENT OF COMMUNICATION AND GOOD GOVERNANCE

Background to the study

Communication is the most general form of interpersonal interaction required for decision-making and interpersonal influence in organizations.To this end, the second half of 20th century brought a tradition of communication resea...

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38. EFFECT OF WEBINAR MULTIMEDIA PLATFORM ON STUDENTS' ACADEMIC PERFORMANCE

EXCERPT FROM THE STUDY

E-learning in education is the wholesome integration of modern telecommunications equipment and ICT resources, particularly the internet, into the education system. Shavinina (2001) defines ICT as all the digital technologies, including: computer,...

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39. INVESTIGATION INTO TWITTER BAN AND ITS EFFECTS ON SOCIAL SUPPORT AND HUMANITARIAN SERVICES

EXCERPT FROM THE STUDY

Dominick (2019) explains that advertising is not only paid for in this era but word of mouth (viral advertising) is used to harness paid advertising. Advertising through traditional media relied on a model of interrupting and disrupting consumers&...

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40. PUBLIC PERCEPTION OF RADIO BROADCAST PROGRAMMES ON HEALTH MATTERS (CASE STUDY OF ONITSHA RESIDENTS)

EXCERPT FROM THE STUDY

Other definitions place emphasis on the importance of signs and symbols, as well as the transmission of cultural information, ideas, attitudes, or emotions from one person or a group to another. This branch of mass media involves in some ways the...

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41. AN ANALYSIS OF CHILD LABOUR, CHILD TRAFFICKING AND GIRL CHILD MARRIAGE IN NIGERIA

 Background of the Study

Child labour and trafficking are essentially understood as encompassing monetary or non monetary activities which are mentally physically, morally and socially hazardous for children below 15 years of age (UNICEF, 2005). Ch...

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42. AN INVESTIGATION OF CUSTOMER RELATIONS PRACTICE AND PATRONAGE OF BANKS

Background of the Study

Communication is acknowledged all over the world as the most distinctive factor for human interaction. Over the years it has become needful for organization to relate with customers. Hitherto internet era in the world, customers...

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43. CHALLENGES OF TELEVISION BROADCASTING IN A DEMOCRATIC DISPENSATION

BACKGROUND OF THE STUDY

The role of television as a mass medium in the democratization process is understood in the context of the public sphere, which is defined by Habermas stated  in 2012 as "organs of information and political debates such...

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44. THE ROLE OF BROADCAST JOURNALISM IN NIGERIA

EXCERPT FROM THE STUDY

A broadcast journalist must be aware of just about everything that is going on the world over. He must be abreast of current events around the globe; he must be familiars with inner workings of his local government area as well as have the knowled...

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45. THE ROLE OF COMMUNICATION IN AN ORGANISATION PERFORMANCE

EXCERPT FROM THE STUDY

In essence, communication involves using codes that are done with the eyes, body movement or sounds made with the voice. Whichever way it is done, there is always a process in which someone initiates a meaning intent that is passed to the interloc...

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46. COMPARATIVE STUDY OF THE PERFORMANCES OF GOVERNMENT OWNED AND PRIVATELY OWNED MEDIA ORGANIZATION

EXCERPT FROM THE STUDY

Ownership of the media house, its control and recruitment of its principal staff has formed the influential factors consequent upon the programme quality of the media house since the owners of the media house usually determine the aforementioned f...

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47. HE USE OF RADIO TO PERSUADE AUDIENCE TO TAKE COVID 19 VACCINE

EXCERPT FROM THE STUDY

As part of its efforts to combat misinformation and to encourage the masses to take the covid-19 vaccine, the NCDC periodically hosts daily press briefings to keep the press and the public up to date with its activities. These briefings are o...

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48. AN ASSESSMENT OF THE BROADCAST MEDIA IN THE CAMPAIGN AGAINST CHILD LABOUR AND HUMAN TRAFFICKING IN NIGERIA

ABSTRACT

This study was carried out to assess the broadcast media in the campaign against child labour and human trafficking in Nigeria using 4 selected broadcasting media stations in Lagos State as a case study. Specifically, the study was aimed a...

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49. BROADCAST MEDIA AND SALES PERFORMANCE OF FAST MOVING CONSUMER GOODS IN PORT HARCOURT

ABSTRACT

The aim of this study is to examine broadcast media and sales performance of fast moving consumer goods in Port Harcourt. The aim of this study is to examine broadcast media and sales performance of fast moving consumer goods in Port Harcourt....

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50. EVALUATING THE BENEFITS OF BROADCASTING IN IMPROVING ADULT LITERACY IN LAGOS STATE

ABSTRACT

This study was carried out to evaluate the benefits of broadcasting in improving adult literacy in Lagos state. Broadcasting medium such as radio and television are meant to disseminate audio and video signal, messages, information or programs...

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