1. BILLBOARD ADVERTISING AND ITS IMPACT ON PRODUCT PROMOTION
EXCERPT FROM THE STUDY
In our present capitalist society whose economics depends on the exchange of goods and services complaints, competitive advertising of products and business powers the “engine of our economy, fostering economic growth and creating jobs in many indu...
2. THE SOCIAL EFFECT OF ADVERTISING ON THE NIGERIAN STUDENTS
EXCERPT FROM THE STUDY
Advertisers have found their recess with teenagers. They have become very creative when it comes to marketing to this group of people. It is often noticed that advertising geared towards this demographic is often visual, interactive, incorporates...
3. THE IMPACT OF BILLBOARD ADVERT CAMPAIGNS ON CAMPUS CULTISM AMONG STUDENTS
ABSTARCT
This study was carried out on the impact of billboard advert campaign on campus cultism among students using Osun State Polytechnic, Iree as case study. To achieve this, five significant research objectives were formulated. The survey design was adopted a...
4. IMPACT OF BILLBOARD ADVERTISING ON PRODUCT PROMOTION
Abstract
This project examines the Impact of billboard advertising in promoting the sales of 7UP products in Enugu metropolis. Survey research method was used for the study and purposive sampling technique was used to draw a sample size of 200 from residents in Enugu m...
5. PUBLIC PERCEPTION TOWARDS BILLBOARD ADVERTISMENT
ABSTARCT
This study was carried out on public perception towards billboard advertisement using 7up bottling company, Ogun State as case study. To achieve this, four significant research quested were posed. The survey design was adopted and the simple random sampling tec...
6. impact of bilboard advertising on product promotion
Background of the Study:
Advertising is one of the tools used for persuasive communication to target audience. Advertising is the communication relayed from companies to persuade an audience to purchase their products. This communication is usually through various forms of paid media&he...
