1. CULTURAL DIVERSITY IN WORKPLACE AND ORGANIZATIONAL PERFORMANCE
ABSTRACT
In work environments, people of different cultures and backgrounds have to work together, so they are able to interact and communicate on a daily basis. This can be exciting and interesting, yet it also brings about frustrations and uncertainti...
2. BRAND PERSONALITY AND CUSTOMER LOYALTY
ABSTRACT
The study examined brand personality and customer loyalty in Babcock University using of indomie instant noodles of de united foods as a case study. More specifically, the study sought to assess the brand personality and customer loya...
3. TECHNOLOGICAL ADVANCEMENT AND PSYCHO SOCIAL ISSUES AS DETERMINANT OF ACADEMIC PERFORMANCE
TECHNOLOGICAL ADVANCEMENT AND PSYCHO SOCIAL ISSUES AS DETERMINANT OF ACADEMIC PERFORMANCE
Abstract
The study sought to examine technological advancement and psychosocial issues (resilience, academic stress, peer relations and family structure...
4. INFLUENCE OF SMARTPHONE USAGE ON THE ACADEMIC PERFORMANCE
ABSTRACT
The research examined the influence of Smartphone usage on the Academic Performance of Babcock University Students, Ogun State Nigeria. Smartphone especially blackberry, window and Android phones have made surfing internet among students more e...
5. PERCEPTION OF INTERNET USERS ON DATA DRIVEN ADVERTISING AMONGST UNIVERSITY STUDENTS
ABSTRACT
As a result of new and improved technologies and techniques, advertising has witnessed rapid changes over the years. One of such changes is data driven advertising. Marketer and businesses are shiftin...
6. CAREER ASPIRATIONS OF MASS COMMUNICATION UNDERGRADUATES
Abstract
The study examined career aspirations of mass communication undergraduates in Nigerian universities. It also, investigated the academic factors that motivate career choice of students. The study adopted quantitative survey research method to gather data. It foc...
7. INFLUENCE OF FAMILY BACKGROUND ON THE ACADEMIC ACHIEVEMENT OF SENIOR SECONDARY SCHOOL STUDENT IN BABCOCK UNIVERSITY HIGH SCHOOL, OGUN STATE
ABSTRACT
The study examined the influence of family background on the academic achievement of senior secondary school student in Babcock university high school, ogun state. More specifically, the study sought to assess the academic performance with...
8. DRUG ABUSE AND MENTAL STABILITY AS PREDICTOR OF STUDY HABIT OF UNDERGRADUATES
ABSTRACT
The study examines drug abuse and mental stability as predictors of study habit of undergraduates at Babcock University.
The study adopted the descriptive survey design. The purposive sampling technique was employed to select sam...
9. PSYCHOLOGY IMPACT OF LIVING WITH SICKLE CELL ANAEMIA
ABSTRACT
This study sought the psychology impact of living with sickle cell anaemia, a study of Babcock University, Illishan Remo, Ogun State. The study adopted a descriptive survey design in conjunction with the convenience sampling technique to random...
10. THE INFLUENCE OF WESTERN PROGRAMMES ON DSTV TELEVISION ON BEHAVIOURAL VALUES OF YOUTHS
Abstract
Television has been considered a major influencer of its viewers world-wide on a lot of things especially in attitudinal and behavioural capacities. This study probed the influence of Western entertainment television programmes on the be...
11. SOCIAL SUPPORT, SELF-ESTEEM AND RELIGIOSITY AS PREDICTORS OF DEPRESSION CONTROL AMONG YOUTHS IN NIGERIA
ABSTRACT
The study examined social support, self-esteem and religiosity as predictors of depression control among youths in Nigeria, a case study of babcock university, ilishan-remo, ogun state
The study employed the survey design and the purposive sampling te...
