ABSTRACT
Given the important role that social media play in image management of any business entity in today’s digitalised world, this study seeks to examine social media and organisation image management in private sector with a focus on Igbinedion university, Okada, Edo state, Baze university, Abuja and Lead city university, Ibadan. The study adopted a cross-sectional survey design and 285 students were selected from the three private universities using a random sampling method. Also, a total of fifteen (15), five media specialist in the ICT department from each of the chosen universities were purposively selected for interview. A well- constructed and self-developed questionnaire titled “Social Media and Organisational Image Management in Private Sector Organisation Questionnaire (SMOIMPSO)” was used to get the desired information from students. Findings reveals that organisational image management cannot be meaningfully examined in isolation of social media. It was recommended that private universities should make and effectively use various social media platforms that its publics/customers are registered on.
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ABSTRACT
Secondary school students³ perceptions of examination malpractices and examination ethics were assess...
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Abstract
Prosopis africana (Guill. & Perr.) Taub. (Mimosaceae) is the only known species of its genus found in Africa. Pharmacognosti...
INTRODUCTION
In Nigeria society the child is highly cherished not only by the parents but also by the f...
STATEMENT OF PROBLEM
In human endeavors, there are a lot of developments, researches, and discoveries, which result in multifarious produ...
BACKGROUND OF THE STUDY
When it comes to ensuring a society's continued existence, one of the most...
EXCERPT FROM THE STUDY
Malaria is caused by four different protozoa in the plasmodium genus: either Plasmodium Vivax, wh...
ABSTRACT
The study focused on poverty alleviation among plantain and banana farmers in Ovia South North East Local Government Area of...
Background of the Study
In the advanced world like China, Britain, Australia and the United State of A...