IMPACT OF E-COMMERCE ON BUSINESS PERFORMANCE IN A BUSINESS TO BUSINESS ENVIRONMENT
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- Recommended for : Student Researchers
- NGN 3000
Abstract
The study specifically was aimed at ascertaining the adoption, barrier of adoption of E-commerce and impact of E-commerce on business performance in a business to business environment. This study reviewed and anchored its framework on Expectation-Confirmation theory.
The study adopted the survey research design and randomly enrolled participants in the study. A total of 80 responses were validated from the enrolled participants where all respondent are active workers in the 5 selected business enterprises in Abuja.
The study has established that there’s a strong relationship between the adoption of E- Commerce and the performance in a business to business environment.
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