THE ROLE OF CORPORATE SOCIAL RESPONSIBILITIES ON CRISIS MANAGEMENT
- Project Research
- 1-5 Chapters
- Abstract : Available
- Table of Content: Available
- Reference Style: APA
- Recommended for : Student Researchers
- NGN 3000
ABSTRACT
Corporate Social Responsibility (CSR) involves giving back to the community where a business organisation operates. This study assessed the role of corporate social responsibilities on crisis management. Triangulation research design that combined survey and indepth interview was adopted in this study. The population of the study comprised 148,341 members of communities in Asaba, Delta state, Nigeria. Multi-stage sampling technique was adopted to select a sample of 345 respondents for the survey. The composite Crobach’s Alpha score for the questionnaire indicated an internal consistency score of 0.797 meaning it had a high internal consistency. Representatives of the communities and Grand Hotel were purposively chosen for the indepth interviews. Data were collected using validated questionnaire and interview guide. Quantitative data were analysed using frequency count, simple percentages, charts and linear regression analysis. Qualitative data were analysed using content analysis to report responses to the interviews. Findings of the study indicated that CSR had not improved the relationship between Grand Hotel and the communities (Average Weighted Mean=1.98; SD=0.94) and that CSR projects provided to the host community were partially adequate (Mean=1.89, SD=1.21). Respondents also indicated that CSR was a moderately significant strategy for managing crisis in the communities of Asaba, Delta state (Mean=2.15, SD=1.24), rating the management of crisis by Grand Hotel in Delta Sate as moderately effective (Mean=1.70, SD=1.00). Results also showed that the effectiveness of CSR as a crisis management strategy in communities was low (Mean=1.85, SD=0.72) because respondents believed mostly that CSR projects were provided by Grand Hotel after crisis had started in the area (n=215, 63.6%). CSR was observed to have a significant effect on crisis management in communities, indicating a strong positive correlation coefficient and positive slope, which are statistically significant (β=0.744; B=0.358; p<0.05) as assessed by a t-test (T=20432). The study concluded that there was no cordial relationship between the companies and their host community, and CSR was not effectively handled as a crisis management strategy. The study recommended that Grand Hotel should consult stakeholders widely and be proactive in implementing CSR projects in their host community. The Federal government should also monitor the activities of Grand Hotel and directly intervene in the development of the area.
Related Project Materials
DETERMINATION OF CALCIUM AND PHOSPHORUS IN STAPLE FOODS IN RICKETS PREVALENT AREAS IN NIGERIA
ABSTRACT
The beginning of the 20th century witnessed the epidemic of nutritional rickets among children in many countries of Asia, North...
THE IMPACT OF TAXATION AS AN AID TO ECONOMIC DEVELOPMENT IN ENUGU STATE
ABSTRACT
The purpose of this study is to find out if actually there is an impact of taxation as aid to...
THE ROLE OF MASS MEDIA IN EDUCATIONAL DEVELOPMENT IN NIGERIA (A CASE STUDY OF NTA ENUGU)
ABSTRACT
This examine the role of mass medial in educational development in Nigeria. The background centre on the...
DOMESTIC RESOURCE MOBILISATION AND HEALTH OUTCOMES IN NIGERIA
ABSTRACT
The funding of healthcare in Nigeria has often been described as inadequate with budgetary allocation hardly exceeding 3 percent...
EFFECT OF COLLABORATIVE TEACHING METHOD ON ACADEMIC ACHIEVEMENT OF SECONDARY SCHOOL STUDENTS IN FINANCIAL ACCOUNTING IN OYO STATE, NIGERIA
Background to the Study
Education is a vehicle which conveys people from unknown to known or from abstract to concrete...
SANITATION PRACTICES AND IT'S IMPLICATION ON THE HEALTH OF UNDERGRADUATE STUDENTS OF KWARA STATE UNIVERSITY, MALETE
BACKGROUND OF THE STUDY
When it comes to preserving people's health, sanitation refers to both the...
THE IMPACTS OF RADIO IN SPORTS DEVELOPMENT IN NIGERIA
ABSTRACT
This study appraised the relevance of radio broadcast towards sport development in Nigeria.
MARKETING PRACTICES AND CONSUMER SATISFACTION IN THE HOTEL INDUSTRY (A CASE STUDY OF ABIA HOTEL LTD. UMUAHIA
ABSTRACT
If management is to maximize customer satisfaction and resulting profits. It must recognize that components of...
TAX AS A STIMULUS FOR GROWTH AND DEVELOPMENT IN NIGERIA
ABSTRACT
Taxation and its product, Tax have been very important vehicles for eco...
TECHNOLOGICAL ADVANCEMENT AND PSYCHO SOCIAL ISSUES AS DETERMINANT OF ACADEMIC PERFORMANCE
TECHNOLOGICAL ADVANCEMENT AND PSYCHO SOCIAL ISSUES AS DETERMINANT OF ACADEMIC PERFORMANCE
Abstract
...