Abstract
This study was carried out on the Nigerian petroleum retail market. The study essentially examine the application of marketing mix (product, price, place and promotion) in retailing of petroleum products in Nigeria using Texaco Plc as the case study. Texaco Nigeria Plc was incorporated in 1969 as a private limited company and became a publicly quoted company on December 8, 1978. The company is principally engaged in the marketing and distribution of petroleum products, blending of lubricants, and manufacturing of greases and petroleum jelly. This study makes use of secondary data only. The methods adopted to analyse the data gathered includes descriptive, financial ratios (liquidity ratio, solvency ration, profitability ratio) averages, ranking and simple percentages are used for easy understanding. During participant observation, issues that relate to scarcity, price hike and other practices at filling stations were fully discussed and argued. This study gave first hand information on the malpractice by station managers and fuel attendants. It also gave insight on how artificial scarcity of products is perpetuated by these categories of petroleum products workers. This study thereby recommended that loading should be monitored and movement book well kept both at the depots and the expected destinations.
ABSTRACT: Innovations in Online Learning Platforms for Vocational Training explores advancements in digital technologies to facilitate effective an...
ABSTRACT
Bauhinia rufescens Lam (Caesalpinioidae) is a scandent shrub or small tree measuring between 1-3m high but sometimes up to 8m hi...
ABSTRACT
This research work is designed to develop effective strategy for pension administration in the Nigeria public sector, using pens...
ABSTRACT
From the inception of modern taxation in Nigeria in the first decade of the 20th century the problem of poor tax administration...
Abstract
This research work evaluated the effects of the new salary scheme on teachers’ performan...
BACKGROUND TO THE STUDY
Human Beings are social animals and language is an instrument of the society which is acculturat...
Statement of Problem
A look through science education literatures in the past two decades and summaries of chief examine...
ABSTRACT
Knowledge maps have been widely used in knowledge elicitation and representation to evaluate and guide students’ lea...
STATEMENT OF THE PROBLEM
Supporting multimedia applications over a computer network renders the application distributed...
ABSTRACT: This study Assessed the Benefits of Early Childhood Education on Cultural Preservation. The object...