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The Impact of Social Media Trends on Nigerian Semantic Networks: A Case Study of Twitter Political Hashtags

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  • NGN 5000

Background of the Study
Twitter political hashtags have emerged as powerful drivers of semantic change in Nigeria, reshaping the language landscape by creating dynamic semantic networks. These hashtags encapsulate political ideologies, social movements, and cultural sentiments, leading to the redefinition and expansion of semantic domains (Nwachukwu, 2023). Nigerian Twitter users actively participate in political discourse by coining and popularizing hashtags that transform everyday vocabulary and establish new meanings. The rapid dissemination of these hashtags through retweets and replies contributes to an evolving digital lexicon that reflects current socio‑political realities. This study investigates the impact of Twitter political hashtags on Nigerian semantic networks by analyzing trends, tracking lexical changes, and assessing how these shifts influence public discourse. The research aims to reveal the mechanisms by which digital activism facilitates semantic innovation, ultimately contributing to our understanding of language change in the context of online political engagement (Oluwaseun, 2024).

Statement of the Problem
Although Twitter political hashtags are recognized for their role in driving semantic change, there is limited systematic research on how they reconfigure semantic networks in Nigeria. The rapid evolution and widespread adoption of these hashtags pose challenges for traditional linguistic analysis, leaving a gap in our understanding of their impact on language and culture. This research gap limits the development of theoretical models that capture the dynamic interplay between digital activism and semantic evolution in online discourse (Ibrahim, 2023).

Objectives of the Study

  • To analyze semantic shifts driven by political hashtags on Twitter.

  • To map the evolution of semantic networks in Nigerian online discourse.

  • To assess the impact on cultural and political communication.

Research Questions

  • What semantic changes are triggered by Twitter political hashtags?

  • How do these hashtags reshape semantic networks?

  • What are the broader implications for Nigerian public discourse?

Significance of the Study
This study is significant as it provides insights into the impact of political hashtags on Nigerian semantic networks, enhancing our understanding of digital language change. The findings will contribute to sociolinguistic theory and inform strategies for engaging with digital activism in political communication (Nwachukwu, 2023).

Scope and Limitations of the Study
Limited to Nigerian Twitter political hashtags.

Definitions of Terms

  • Semantic Networks: Systems of interconnected meanings in language.

  • Hashtags: Keywords preceded by “#” used to index topics.

  • Digital Activism: The use of online platforms for political mobilization.





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