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The Impact of Visual Storytelling on Nigerian Digital Language: A Comparative Study of Instagram Stories and Facebook Posts

  • Project Research
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  • Abstract : Available
  • Table of Content: Available
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  • NGN 5000

Background of the Study
Visual storytelling has emerged as a powerful communicative tool in digital media, transforming language use in ways that combine visual and textual elements. In Nigeria, platforms such as Instagram Stories and Facebook Posts provide distinct spaces for visual narratives that shape digital language. This study explores how visual storytelling influences linguistic expression and communication styles in Nigeria. Instagram Stories, with their ephemeral and dynamic nature, encourage spontaneous and creative language use, often blending colloquial expressions with visual cues (Adebayo, 2023). Conversely, Facebook Posts tend to foster more deliberate and reflective storytelling, where users integrate images with longer textual narratives. These platforms not only mediate information sharing but also play a crucial role in constructing digital identities and cultural narratives. The study investigates how visual elements and language interact to form a cohesive storytelling experience, reflecting broader trends in digital communication. It also examines the role of cultural context in shaping the visual and verbal interplay, providing insights into how digital language adapts to different media affordances. As visual storytelling gains prominence, understanding its impact on language becomes essential for deciphering the evolving nature of digital discourse in Nigeria (Ike, 2024).

Statement of the Problem
There is limited research on the comparative impact of visual storytelling on digital language, particularly in the Nigerian context. While Instagram Stories and Facebook Posts are popular, their distinct effects on language use remain unclear. This gap hinders a full understanding of how visual narratives influence linguistic creativity and identity construction. The study addresses this gap by examining the interplay between visual elements and textual language in shaping digital communication. The lack of empirical evidence complicates efforts to develop strategies that leverage visual storytelling for effective digital engagement (Obi, 2023).

Objectives of the Study

  • To compare the influence of Instagram Stories and Facebook Posts on Nigerian digital language.

  • To analyze the interplay between visual elements and textual language in storytelling.

  • To assess the impact of visual narratives on digital identity and cultural expression.

Research Questions

  • How do Instagram Stories and Facebook Posts differently influence digital language in Nigeria?

  • What is the role of visual elements in shaping textual narratives on these platforms?

  • How does visual storytelling contribute to digital identity formation?

Significance of the Study
This study is significant as it examines the transformative role of visual storytelling in Nigerian digital language. By comparing Instagram Stories and Facebook Posts, the research provides insights into the integration of visual and textual communication. The findings offer valuable implications for digital media practitioners and cultural theorists interested in the evolving dynamics of online language (Olusegun, 2023).

Scope and Limitations of the Study
This study is limited to analyzing visual storytelling in Nigerian digital language on Instagram Stories and Facebook Posts. It does not extend to other platforms or offline communication contexts.

Definitions of Terms

  • Visual Storytelling: The use of images and videos to convey narratives and messages.

  • Instagram Stories: Ephemeral, visually-driven content shared on Instagram.

  • Facebook Posts: User-generated content on Facebook that combines text and images to communicate ideas.





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