The impact of social media on urban youth political participation in Benin City, Egor Local Government Area, Edo State
- Project Research
- 1-5 Chapters
- Abstract : Available
- Table of Content: Available
- Reference Style:
- Recommended for :
- NGN 5000
Background of the Study:
social media has revolutionized political communication, particularly among urban youths in Benin City. With widespread internet access and mobile connectivity, young people increasingly use platforms like Twitter, Facebook, and Instagram to express political opinions, mobilize support, and engage in activism (Osagie, 2023). This digital revolution has reshaped traditional political structures and created new spaces for civic participation. However, the influence of social media is not without challenges; issues such as misinformation, online harassment, and digital divides may hinder meaningful political engagement (Ugbodaga, 2024). This study critically examines how social media influences political participation among urban youths in Egor, exploring its role in shaping political attitudes, mobilizing voter participation, and affecting policy discourse (Akinyi, 2025). By combining survey data with in-depth interviews, the research provides a nuanced understanding of the opportunities and challenges that digital platforms present for youth political activism. The study underscores the transformative potential of social media while calling for enhanced digital literacy and regulatory frameworks to mitigate associated risks.
Statement of the Problem:
Despite its potential to engage urban youths in political processes, social media in Benin City has also facilitated the spread of misinformation and polarization, undermining constructive political dialogue. This duality has led to concerns about the quality of youth political participation and the overall impact on democratic processes (Osagie, 2023). The study seeks to clarify these dynamics and identify remedial measures (Ugbodaga, 2024).
Objectives of the Study:
- To analyze the role of social media in enhancing political participation among urban youths.
- To identify challenges associated with social media use in political mobilization.
- To recommend strategies for improving digital political engagement and literacy.
Research Questions:
- How does social media influence political participation among urban youths in Benin City?
- What are the challenges associated with online political engagement?
- How can digital literacy programs enhance the quality of political participation?
Research Hypotheses:
- H₁: Social media significantly enhances political participation among urban youths.
- H₂: Misinformation on social media negatively impacts youth political engagement.
- H₃: Digital literacy initiatives improve the quality of online political participation.
Significance of the Study:
This study is significant as it illuminates the role of social media in fostering political engagement among urban youths, offering insights for policymakers and educators to harness digital platforms for more informed political participation (Akinyi, 2025).
Scope and Limitations of the Study:
This study is limited to assessing the impact of social media on political participation among urban youths in Benin City, Egor Local Government Area, Edo State, focusing exclusively on digital engagement and political behaviors in this context.
Definitions of Terms:
- Social Media: Digital platforms that enable users to create, share, and exchange information.
- Political Participation: Activities through which citizens engage in political processes.
- Digital Literacy: The ability to effectively use digital tools and platforms for information and communication.
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