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PRODUCT PLANNING DISTRIBUTION AND MANAGEMENT

  • Project Research
  • 1-5 Chapters
  • Abstract : Available
  • Table of Content: Available
  • Reference Style: APA
  • Recommended for : Student Researchers
  • NGN 3000

ABSTRACT

This study was carried out to examine product planning distribution and management with special reference to Nigerian Bottling company PLC Enugu. Specifically, the study  examine problems usually associated with product planning distribution and management in NBC PLC which require a proposal of remedial measure after reveal areas of the problems.

The study will investigate on the areas of the company’s procurement of raw materials use, How the company plans for its products, How this product is developed, How the management and workers take decision, what channel of distribution is used, and how are the products managed from production to consumption. The study employed the survey descriptive research design. A total of 30 responses were validated from the survey.  From the responses obtained and analyzed, the findings revealed that there are  problems in procuring raw materials used by your company. The study also revealed that there is a  plan  before  the production of products. Lastly, the study revealed that problems  are encounter during planning and managing of  products. The study thereby recommend that Nigerian bottling company should be familiar with modern and strategic principal and must draw their attention to the aims and interests of the people and not just company’s.  also, there should be a room for periodic, job training for the workers in the production department to avoid the use of outdated method in manufacturing.





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