INFORMATION TECHNOLOGY AND CUSTOMER'S LOYALTY IN THE SERVICE INDUSTRY
- Project Research
- 1-5 Chapters
- Abstract : Available
- Table of Content: Available
- Reference Style: APA
- Recommended for : Student Researchers
- NGN 3000
ABSTRACT
This study was carried out to examine information technology and customer's loyalty in the service industry using Ecobank Uyo, Akwa Ibom State. Specifically, the study examined To find out if there is any significant relationship between Information Technology and service delivery.the study also, ascertain the influence of Automated Teller Machine on customer loyalty in Ecobank of Nigeria Plc.and examine how Electronic fund transfer affects customer loyalty in the banking sector. The study further, find out how mobile Banking affects customers loyalty of Ecobank of Nigeria Plc branches in uyo.the study, Identify problems militating against quickteller implementation in Ecobank.lastly,the study suggest measures on Information Technology implementation. In Akwa Ibom State. The study employed the survey descriptive research design. A total of 30 responses were validated from the survey. From the responses obtained and analyzed, the findings revealed that there is a significant relationship between Information Technology and service delivery.also, Automated Teller Machine has influence on customer loyalty in Ecobank of Nigeria Plc.lastly, Electronic fund transfer affects customer loyalty in the banking sector. The study recommend That organizations, especially Ecobank, should improve on their use of information technology in other to retain their customers.and also,that Ecobank should improve on their brand as a favourable corporate image can boost sales
Related Project Materials
CATTLE RANCHING AS A PANACEA TO HERDSMEN CRISES IN NIGERIA
Abstract
It is no longer news that there is a fracas between the herdsmen and farmers in Benue state and other part of...
THE EFFECT OF LEASE AS A MEANS OF PROCUREMENT IN MANUFACTURING ORGANIZATION
ABSTRACT
The essence of this research work is to investigate carefully the effects of lease as a means of procurem...
THE GROWTH, ROLE AND PERFORMANCE OF INSURANCE INDUSTRY IN DEVELOPING COUNTRY
Abstract
The main purpose of this research work is to examine the historical background of the Nigerian insurance industry with emphasis on...
THE ROLE OF COMPETITION IN SHAPING THE BUSINESS ENVIRONMENT
ABSTRACT: THE ROLE OF COMPETITION IN SHAPING THE BUSINESS ENVIRONMENT
The study’...
AN ASSESSMENT OF THE USE OF ICT IN TEACHING BIOLOGY IN SELECTED SECONDARY SCHOOLS
BACKGROUND OF THE STUDY
Biology is a subject that receives a great deal of attention. Its comprehension...
THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS IN ENUGU STATE
ABSTRACT
This research work examined the import...
EFFECT OF CARTOONS ON PUPILS INTEREST AND ACHIEVEMENT IN ENVIRONMENTAL EDUCATION IN BASIC SCIENCE AND TECHNOLOGY
ABSTRACT
This study investigated the effect of cartoons on pupils’ interest and achievement in environmental education (EE) in Basi...
AN ASSESSMENT OF CORPORATIVE PERFORMANCE VARIABLES THAT DETERMINE DIVIDEND PAYOUT POLICIES OF MANUFACTURING INDUSTRIES IN NIGERIA
Background of the Study
The success of corporations is influenced by a variety of factors, one of which...
THE EFFECT OF HUMAN RESOURCE DEVELOPMENT ON EMPLOYEE PRODUCTIVITY
ABSTRACT
This project is on ‘’the assessment of the effect of human resource development on employee product...
RELATIONSHIP BETWEEN EATING BREAKFAST AND ACADEMIC PERFORMANCE: A CASE STUDY FROM WURO HAUSA PRIMARY SCHOOL YOLA, ADAMAWA STATE, NIGERIA
ABSTRACT
Adequate nutrition is essential for a healthy growth. Research has shown how important it is for a child to have the necessary n...
