Background of the Study
Social media has transformed political journalism, offering platforms for real-time news dissemination, citizen engagement, and opinion shaping. In Yola South Local Government Area (LGA), Adamawa State, social media platforms such as Facebook, Twitter, and WhatsApp have become critical tools for political journalists. These platforms enable journalists to reach wider audiences, interact with the public, and report on political developments. However, the rise of social media also presents challenges, including the spread of fake news, echo chambers, and ethical dilemmas. Studies by Ahmed and Musa (2023) emphasize that while social media democratizes information, it also requires journalists to adapt to new dynamics and maintain credibility. This study analyzes the influence of social media on political journalism in Yola South LGA, focusing on its opportunities, challenges, and implications.
1.2 Statement of the Problem
The growing influence of social media on political journalism has created a complex landscape for journalists in Yola South LGA. While social media provides opportunities for real-time reporting and audience engagement, it also exposes journalists to challenges such as misinformation, bias, and ethical dilemmas. Research by Bello and Ibrahim (2024) highlights that many journalists struggle to navigate the fast-paced and polarized nature of social media platforms. This study investigates how social media influences political journalism in Yola South LGA, addressing gaps in understanding and practice.
1.3 Objectives of the Study
To analyze the influence of social media on political journalism in Yola South LGA.
To identify challenges faced by political journalists using social media in Yola South LGA.
To evaluate the implications of social media on the credibility and practices of political journalism in Yola South LGA.
1.4 Research Questions
How does social media influence political journalism in Yola South LGA?
What challenges do political journalists face when using social media in Yola South LGA?
What are the implications of social media on the credibility and practices of political journalism in Yola South LGA?
1.5 Research Hypotheses
Social media significantly influences political journalism in Yola South LGA.
Challenges such as misinformation and bias affect the use of social media by political journalists in Yola South LGA.
Social media impacts the credibility and practices of political journalism in Yola South LGA.
1.6 Significance of the Study
This study provides insights into the evolving relationship between social media and political journalism, highlighting opportunities and challenges for journalists in Yola South LGA. The findings will benefit media practitioners, policymakers, and academics in understanding and navigating the complexities of social media in political reporting.
1.7 Scope and Limitations of the Study
The study focuses on the influence of social media on political journalism in Yola South LGA, Adamawa State. It examines journalist practices, audience engagement, and platform dynamics within the LGA.
1.8 Operational Definition of Terms
Social Media: Online platforms that facilitate the creation and sharing of content, including Facebook, Twitter, and WhatsApp.
Political Journalism: Reporting and analysis of political events, policies, and actors.
Yola South LGA: A Local Government Area in Adamawa State, Nigeria, known for its political activities and media presence.
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