Background of the Study
Gender equality remains a critical issue in global development discourse, and the media plays a central role in shaping public perceptions and policies related to it. In Makurdi Local Government Area (LGA), Benue State, reporting on gender equality is particularly challenging due to cultural, social, and institutional barriers. Media practitioners often navigate a landscape where deeply entrenched gender norms influence how issues are framed and received. Research by Ochai and Adakole (2023) indicates that while the media has made strides in highlighting gender disparities, biases, and stereotypes persist in reporting practices. This study explores the challenges faced by journalists in reporting gender equality in Makurdi LGA, focusing on factors such as cultural resistance, editorial policies, and audience reception.
1.2 Statement of the Problem
Despite the growing emphasis on gender equality, media reporting in Makurdi LGA often falls short of addressing the issue comprehensively. Journalists face challenges such as societal backlash, limited access to resources, and editorial constraints, which hinder their ability to report objectively and effectively. Studies by Torkuma and Ene (2024) highlight that these challenges not only undermine efforts to promote gender equality but also perpetuate stereotypes and inequalities. This study seeks to examine the barriers to reporting gender equality in Makurdi LGA, providing insights into how these challenges can be overcome.
1.3 Objectives of the Study
To identify the challenges journalists face in reporting gender equality in Makurdi LGA.
To analyze the impact of cultural and institutional factors on gender equality reporting in Makurdi LGA.
To propose strategies for improving media practices in promoting gender equality.
1.4 Research Questions
What challenges do journalists face in reporting gender equality in Makurdi LGA?
How do cultural and institutional factors influence gender equality reporting in Makurdi LGA?
What strategies can improve media practices in promoting gender equality in Makurdi LGA?
1.5 Research Hypotheses
Journalists face significant challenges in reporting gender equality in Makurdi LGA.
Cultural and institutional factors negatively impact gender equality reporting in Makurdi LGA.
Improved media practices can enhance the promotion of gender equality in Makurdi LGA.
1.6 Significance of the Study
This study is significant as it highlights the obstacles to effective gender equality reporting in Makurdi LGA. By addressing these challenges, the research contributes to the broader discourse on media, gender, and development, offering practical solutions for journalists and stakeholders.
1.7 Scope and Limitations of the Study
The study focuses on the challenges of reporting gender equality in Makurdi LGA, Benue State. It examines media practices, cultural influences, and institutional constraints within the LGA.
1.8 Operational Definition of Terms
Gender Equality: The state of equal access to resources and opportunities regardless of gender.
Media Reporting: The process of gathering, analyzing, and disseminating news and information through various platforms.
Makurdi LGA: A Local Government Area in Benue State, Nigeria, known for its diverse cultural practices.
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