Background of the Study
The rise of social media has redefined the boundaries of journalism, giving birth to the concept of citizen journalism, where individuals without formal training engage in reporting events, sharing opinions, and shaping public discourse. Social media influencers, with their extensive reach and engagement, have emerged as key players in this landscape. In Minna Local Government Area (LGA), Niger State, influencers play a significant role in disseminating information, raising awareness, and mobilizing communities on social and political issues. Studies by Adamu and Mohammed (2023) reveal that influencers, through platforms like Facebook, Twitter, and Instagram, often act as intermediaries between traditional media and the public, providing real-time updates and alternative perspectives. This study examines the role of social media influencers as citizen journalists in Minna LGA, focusing on their impact on information dissemination, public engagement, and accountability.
1.2 Statement of the Problem
While social media influencers contribute to democratizing information, their role as citizen journalists raises questions about credibility, ethics, and accountability. In Minna LGA, influencers often fill the gaps left by traditional media, especially in covering local events and issues. However, the unregulated nature of their activities can lead to the spread of misinformation, biased reporting, and sensationalism. Research by Ibrahim and Musa (2024) highlights that while influencers have the potential to enhance public discourse, their lack of journalistic training and adherence to ethical standards pose significant challenges. This study seeks to explore the dual-edged role of social media influencers as citizen journalists in Minna LGA, addressing their contributions and limitations.
1.3 Objectives of the Study
To analyze the role of social media influencers as citizen journalists in Minna LGA.
To evaluate the impact of influencers on public information and engagement in Minna LGA.
To identify the challenges and ethical concerns associated with influencer-driven citizen journalism.
1.4 Research Questions
What role do social media influencers play as citizen journalists in Minna LGA?
How do influencers impact public information and engagement in Minna LGA?
What are the challenges and ethical concerns of influencer-driven citizen journalism in Minna LGA?
1.5 Research Hypotheses
Social media influencers significantly contribute to citizen journalism in Minna LGA.
Influencers have a notable impact on public information and engagement in Minna LGA.
Ethical concerns and challenges affect the credibility of influencer-driven citizen journalism in Minna LGA.
1.6 Significance of the Study
This study is significant as it sheds light on the evolving role of social media influencers in journalism, particularly in Minna LGA. By examining their contributions and challenges, the research provides valuable insights for media practitioners, policymakers, and the public on leveraging influencers for credible and impactful citizen journalism.
1.7 Scope and Limitations of the Study
The study focuses on the role of social media influencers as citizen journalists in Minna LGA, Niger State. It examines their activities, impact, and challenges within the context of the LGA.
1.8 Operational Definition of Terms
Social Media Influencers: Individuals with significant online followings who shape opinions and trends through content creation.
Citizen Journalism: Journalism practiced by ordinary individuals, often through digital platforms, without formal training.
Minna LGA: A Local Government Area in Niger State, Nigeria, known for its vibrant social media community.
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