1.1 Background of the Study
Food festivals are increasingly recognized as a driver of tourism development, showcasing local cuisine, culture, and heritage while attracting visitors from diverse regions. In Ilorin West Local Government Area, food festivals serve as platforms for promoting traditional dishes, fostering community pride, and boosting the local economy. These events provide opportunities for cultural exchange and tourism growth, aligning with global trends in culinary tourism. According to Adebayo and Olaniyi (2021), food festivals contribute significantly to tourism by enhancing the destination's appeal and generating economic benefits. This study explores the contribution of food festivals to tourism development in Ilorin West LGA, emphasizing their role in cultural preservation and economic growth.
1.2 Statement of the Problem
Despite the potential of food festivals to boost tourism, their impact in Ilorin West LGA is often limited by challenges such as inadequate marketing, poor infrastructure, and lack of stakeholder collaboration. This study examines the role of food festivals in tourism development, identifying barriers and proposing strategies to enhance their effectiveness.
1.3 Objectives of the Study
1.4 Research Questions
1.5 Research Hypothesis
1.6 Significance of the Study
This study highlights the role of food festivals in promoting tourism, providing valuable insights for event organizers, tourism stakeholders, and policymakers in Ilorin West LGA. It underscores the importance of strategic planning and marketing in leveraging food festivals for tourism growth.
1.7 Scope and Limitations of the Study
The study focuses on the contribution of food festivals to tourism development within Ilorin West Local Government Area, Kwara State.
1.8 Operational Definition of Terms
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