Abstract:
The objectives of this study are to (1) evaluate the impact of strategic corporate social responsibility (CSR) on business performance, (2) identify the key CSR initiatives that drive performance, and (3) assess the relationship between CSR and corporate reputation. A survey research design was employed to gather detailed insights from a large sample. Using Taro Yamane's formula, a sample size of 365 respondents was selected to ensure statistical significance. The research was conducted among oil and gas companies in Lagos, Nigeria, known for their CSR activities. The reliability coefficient score of the survey was 0.89. The findings indicate that strategic CSR significantly enhances business performance by improving corporate reputation, increasing customer loyalty, and promoting employee engagement. Recommendations include integrating CSR into core business strategies, regularly evaluating the impact of CSR initiatives, and engaging stakeholders in CSR planning and execution.
ABSTRACT
It is not exaggeration that despite the effort of NAPTIP and other bodies like the ILO, there are still cas...
Abstract
Nigeria has relied solely on oil revenue over the years. However, in view of the recent decline on oil revenue...
STATEMENT OF RESEARCH PROBLEM
There has been several analytical works on biodiesel production using base catalyzed mecha...
ABSTRACT
This study was carried out to examine the the effect of qualities of home economics teachers on the performance...
ABSTRACT
The research provides an appraisal of UN PEACEKEEPING IN AFRICA. It investigates the effectiveness and problems...
ABSTRACT
This study was undertaken to ascertain if there is any significant difference in the level of achievement of ge...
ABSTRACT
It is clear and obvious that many cities around the world today face serious problems for the proper functionin...
Abstract
“Influence of Television Advertisement on the Choice of Hair Relaxer among Female Undergraduates”, is aim to determi...
ABSTRACT
This work is aimed at assessing the influence of the concept of opinion leadership on the mark...
Background to the Study
Legumes are nutritious and economical sources of protein for population of developing countries...