THE ROLE OF DATA ANALYTICS IN IMPROVING BUSINESS PERFORMANCE
- Project Research
- 1-5 Chapters
- Quantitative
- Simple Percentage
- Abstract : Available
- Table of Content: Available
- Reference Style: Available
- Recommended for : Student Researchers
- NGN 3000
This study investigates the role of data analytics in improving business performance. Objectives include: (1) evaluating the impact of data analytics on decision-making, (2) analyzing the relationship between data-driven insights and business efficiency, and (3) assessing the long-term effects of data analytics on performance. A survey design is employed to gather data from a wide range of respondents. Using Taro Yamane's formula, a sample size of 340 is derived, ensuring reliability and validity. The case study focuses on the retail sector in Lagos, Nigeria, where data analytics is increasingly important. The reliability coefficient score is 0.87, indicating high reliability. Findings reveal that effective use of data analytics significantly enhances business performance by providing actionable insights, improving decision-making, and increasing operational efficiency. Recommendations include investing in data analytics tools and training employees to leverage data-driven insights for continuous performance improvement.
Related Project Materials
INVENTORY POLICY AS A TOOL IN THE ATTAINMENT OF ORGANIZATIONAL GOALS
ABSTRACT
Inventories policies in manufacturing companies has been a great assistance towards the attain...
FRAUD IN FINANCIAL INSTITUTION AND THE AUDITORS LIABILITY
ABSTRACT
This study was carried out on fraud in financial institution and the auditors liability u...
IMPACT OF PRICING POLICY ON PROFITABILITY LEVEL OF AN ORGANIZATION
ABSTRACT
This study was intended to evaluate the impact of pricing on profitability level of an organization. This study...
DESIGN AND IMPLEMENTATION OF AN INTERACTIVE ONLINE PLATFORM FOR STUDENTS AND SCHOOL SUPERVISORS TO COMMUNICATE REGULARLY DURING THE STUDENTS IT/SIWES ATTACHMENT
Excerpt from the study
The Student Industrial Work Experience scheme (SIWES) is a planned and supervised training interv...
EXAMINATION OF RISK BEHAVIOR FROM HARD DRUGS (METHAMPHETAMINE "MKPURUMMIRI") AMONG THE YOUTHS. A CASE STUDY OF UMUNNEOCHI LGA
Substances misuse among youths has been investigated for a long time, with the aim of specifically identifying and studying interventions that will...
INTEGRATION OF TRADITIONAL BUILDING ELEMENTS IN A MUSEUM
ABSTRACT
Museums are seen by some as places where only researches are being carried out, some people do not know about their culture, his...
RELATIONSHIP BETWEEN SOCIAL MEDIA USE AND LEVEL OF DEPRESSION AMONG UNIVERSITY STUDENTS IN NAIROBI COUNTY, KENYA
ABSTRACT
Social media use has increased tremendously, with an estimated 3.5 billion users globally. A significant number of that populati...
ANALYSIS OF CREDIT FACILITIES TO SMALL SCALE FARMERS (A STUDY OF SMALL-SCALE FARMERS IN BENDE LOCAL GOVERNMENT AREA OF ABIA SATE)
ABSTRACT
Inadequate support in terms of credit facilities from government and financial institution has been identified as one of the maj...
THE IMPACT OF ADVERTISING ON SALES OF MOBILE PHONE IN ENUGU METROPOLIS
ABSTRACT
This study is intended to find out the impact of Advertising on the sales of mobile phone in Enugu metropolis. This include inve...
KNOWLEDGE SHARING AMONG PUBLIC HEALTH PRACTITIONERS ON ZOONOTIC DISEASES
ABSTRACT
This study explores knowledge sharing among public health professionals in managing zoonotic diseases in Plateau State. To achie...
