THE IMPACT OF GOAL-SETTING ON EMPLOYEE MOTIVATION
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- NGN 3000
Abstract: THE IMPACT OF GOAL-SETTING ON EMPLOYEE MOTIVATION
Objective: This study aims to (1) investigate the relationship between goal-setting and employee motivation, (2) identify key elements of effective goal-setting strategies, and (3) assess the impact of goal-setting on employee performance and organizational outcomes.
Research Design: A survey design was chosen to gather comprehensive data from employees about their experiences with goal-setting and its impact on motivation.
Sample Size: Based on Taro Yamane's formula, a sample size of 350 employees was selected, ensuring robust statistical analysis with a 95% confidence level and a 5% margin of error.
Case Study: The research focused on the finance sector, where goal-setting is essential for achieving performance targets and financial objectives.
Location: Abuja, a major financial center with a diverse financial services industry.
Reliability Coefficient Score: The survey instrument had a Cronbach's alpha score of 0.87, indicating high reliability.
Findings: The study revealed that clear and challenging goals significantly enhance employee motivation. Employees who participated in goal-setting processes and received regular feedback were more motivated and committed to achieving organizational goals.
Recommendation: Financial institutions should implement structured goal-setting processes that align individual and organizational objectives, provide regular feedback, and recognize goal achievements to enhance employee motivation and performance.
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