TRAVEL LIFESTYLE AND OUTBOUND TOURISM INTENTION IN NIGERIA
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- 1-5 Chapters
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- Table of Content: Available
- Reference Style: APA
- Recommended for : Student Researchers
- NGN 5000
EXCERPT FROM THE STUDY
In brief, travelling has become easier and more affordable than it was before. These changes are contributing to the age of travellers getting younger. Hence, it is not deniable that young travellers are an increasingly important segment in both tourism businesses and studies. Despite an increasing interest in the market size of young travellers, economic potential and their desire to travel, relatively little is known about their travel lifestyles and intentions to overseas travel. Therefore, this study aims to provide insights of Nigerian’ travel lifestyles and travel intentions
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