THE USE OF INFORMATION COMMUNICATION TECHNOLOGIES IN PUBLIC RELATIONS PRACTICE
- Project Research
- 1-5 Chapters
- Quantitative
- Simple Percentage
- Abstract : Available
- Table of Content: Available
- Reference Style: APA
- Recommended for : Student Researchers
- NGN 3000
EXCERPT FROM THE STUDY
In order to put the contemporary practice and relevance of PR in proper perspective, it is important to provide a brief overview of its heritage as a profession. The historical account brings into sharp relief the fact that PR has long moved beyond being a mere appendage of the corporate governance structure and has become, increasingly, the fulcrum around which organisational image building and public goodwill revolves. Lattimore, Baskin, Heiman and Toth (2004) trace the rudimentary beginnings of PR to the persuasive skills of ancient Greek rhetoricians and to ancient Egypt, where achievements were shown through picture stories on monuments and during festival parades.
Related Project Materials
THE EFFECT OF DRUG ABUSE AMONG UNIVERSITY UNDERGRADUATE IN NIGERIA
Abstract
This study is on the effect of drug abuse among university undergraduate in Nigeria. The total population for t...
TRAINING AS A VERITABLE TOOL FOR THE IMPROVEMENT OF SECRETARIAL EFFICIENCY IN AN ORGANIZATION
ABSTRACT
This Project work is “An Analysis of Training as Tool for improvement of secretarial Eff...
ACCOUNTING FOR PUBLIC PENSIONS AND RETIREMENT BENEFITS
ACCOUNTING FOR PUBLIC PENSIONS AND RETIREMENT BENEFITS: This research aims to (i) analyze the current practices in accounting for public pensions a...
UNDERSTANDING MARGINAL USE AND ABSOLUTE NONUSE OF DIGITAL LIBRARY RESOURCES AND SERVICES BY FACULTY MEMBERS IN AHMADU BELLO UNIVERSITY ZARIA, NIGERIA
ABSTRACT
Universities in Nigeria have invested in Digital Library Resources and Services (DLRS) so that staff and students can have acces...
ASSESSMENT OF THE IMPACT OF KEKE NAPEP AS POVERTY ALLEVIATION PROGRAMME IN AKWA IBOM STATE
ABSTRACT
The study concerns how the keke napep programme of Federal Government Pove...
IMPACT OF UNEMPLOYMENT AMONG GRADUATE IN NIGERIA AND IT'S ECONOMIC EFFECT
ABSTRACT
Unemployment has been a challenge to many economies especially to those in the developing world. The main purp...
ASSESSMENT OF THE ADVENT AND DEVELOPMENT OF ISLAM AMONG JUKUN PEOPLE IN SOUTHERN TARABA, NIGERIA
ABSTRACT
The research titled Assessment of the Advent and Development of Islam among Jukun People in Southern Taraba, Taraba State Nigeri...
EXPLORING THE BENEFITS OF MINDFULNESS-BASED PRACTICES IN EARLY CHILDHOOD SETTINGS
ABSTRACT: Exploring the benefits of mindfulness-based practices in e...
IMPACT OF STRATEGIC MANAGEMENT ON PRODUCTIVITY AND PROFITABILITY OF A BUSINESS ORGANIZATION
Abstract
The study focused on strategic management as a tool for the attainment of organizational perfo...
AN ANALYSIS OF ISLAMIC CIVIL PROCEDURE IN NIGERIA
ABSTRACT
As a result of interactions between individuals, it is normal for dispute to arise. Islamic Law had provided the procedures thro...
